DecoExchange Transforms Wreath Business with ShipStation's Shipping Solutions
Customer Company Size
Mid-size Company
Region
- America
Country
- United States
Product
- ShipStation
Tech Stack
- Barcode Scanning
- Scan to Verify System
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Functional Applications - Warehouse Management Systems (WMS)
Applicable Industries
- E-Commerce
- Retail
Applicable Functions
- Warehouse & Inventory Management
- Sales & Marketing
Use Cases
- Inventory Management
- Warehouse Automation
Services
- System Integration
About The Customer
DecoExchange is a New Orleans-based ecommerce company founded by Damon Oates and Parker Stelly. Originally started as a hobby for stress relief, the company has grown into a thriving business and community centered around wreath making. Damon and Parker, both former chemical engineers, discovered a significant market for wreaths and related products. They began by selling wreaths at local craft shows and on platforms like Etsy. Over time, they expanded their offerings to include wreath-making kits, tutorials, and guides for aspiring 'wreathepreneurs.' DecoExchange has also built a large online community, with over 370,000 members on their Facebook page, where they engage with customers and provide educational content. The company employs 16 full-time staff in their warehouse and numerous contractors for social media and other operations, totaling around 30 to 40 employees.
The Challenge
DecoExchange experienced explosive growth, which led to challenges in managing their shipping processes efficiently. As their customer base expanded rapidly, they needed a solution that could handle the increasing volume of orders without compromising accuracy. The manual processes they initially used, such as writing order numbers on boxes and manually checking packing slips, were becoming unsustainable. The need for a more streamlined and error-free shipping process became evident as they struggled to keep up with the demand and maintain customer satisfaction.
The Solution
To address their shipping challenges, DecoExchange implemented ShipStation in 2019. ShipStation's features, such as scan-to-verify and barcode scanning, provided the flexibility and accuracy needed to manage their growing order volume. The scan-to-verify system allowed DecoExchange to automate the verification of orders, reducing the reliance on manual processes and minimizing errors. The barcode scanning feature enabled them to efficiently match labels to packages, eliminating the need for handwritten order numbers and improving overall organization. These solutions helped DecoExchange maintain high customer satisfaction by ensuring accurate and timely deliveries. Additionally, the implementation of ShipStation supported their continuous growth, allowing them to scale their operations without experiencing the typical slow or peak seasons.
Operational Impact
Quantitative Benefit
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