McDonald's and Google Cloud Partner to Implement Generative AI Solutions in Restaurants Worldwide
Customer Company Size
Large Corporate
Country
- United States
Product
- Google Distributed Cloud
- Google Cloud Edge Computing
Tech Stack
- Edge Computing
- Generative AI
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Innovation Output
- Productivity Improvements
Technology Category
- Platform as a Service (PaaS) - Edge Computing Platforms
- Analytics & Modeling - Generative AI
Applicable Industries
- Food & Beverage
Applicable Functions
- Business Operation
Use Cases
- Edge Computing & Edge Intelligence
- Predictive Maintenance
Services
- Cloud Planning, Design & Implementation Services
- System Integration
About The Customer
McDonald's is the world's leading global foodservice retailer, with over 40,000 locations in more than 100 countries. Approximately 95% of McDonald's restaurants worldwide are owned and operated by independent local business owners. The company is renowned for its fast-food offerings and has a strong presence in the global market. McDonald's is committed to innovation and enhancing customer experience, which is evident in its strategic partnerships and technological advancements. The company has a robust loyalty program with 150 million members and is continuously expanding its digital and technological capabilities to maintain its leadership position in the industry.
The Challenge
McDonald's aims to advance its restaurant technology platform to become the most sophisticated and productive in the industry. The company seeks to leverage Google Cloud's hardware, data, and AI technologies to implement innovation faster and create better experiences for its customers, restaurant teams, and employees. McDonald's plans to roll out significant advancements to its restaurant and customer platforms, including its mobile app and self-service kiosks, to deploy innovations with greater speed and agility. The challenge is to integrate these technologies across thousands of restaurants worldwide, ensuring seamless operation and enhanced customer experience.
The Solution
McDonald's has partnered with Google Cloud to implement a range of advanced technologies across its restaurants worldwide. The partnership involves deploying Google Distributed Cloud, a combined hardware and software offering, to thousands of McDonald's restaurants. This will enable the use of cloud-based software applications and local software and AI solutions on-site. Google Cloud's edge computing capabilities will be utilized to power new platforms, allowing McDonald's to draw insights into equipment performance, reduce business disruptions, and simplify operations for restaurant teams. A dedicated Google Cloud team in Chicago will collaborate with McDonald's global innovation center, Speedee Labs, to apply generative AI across key business priorities, enhancing experiences for crew and customers.
Operational Impact
Quantitative Benefit
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