7digital Enhances Global Music Streaming Experience with Catchpoint Monitoring Solutions
Customer Company Size
Mid-size Company
Region
- Africa
- Asia
- Middle East
Country
- Worldwide
Product
- Catchpoint
- 7digital Digital Music Platform
Tech Stack
- APIs
- Content Delivery Networks (CDNs)
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Brand Awareness
- Digital Expertise
Technology Category
- Platform as a Service (PaaS) - Connectivity Platforms
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Software
- Telecommunications
Applicable Functions
- Business Operation
- Quality Assurance
Use Cases
- Remote Asset Management
Services
- Software Design & Engineering Services
- System Integration
About The Customer
7digital is a B2B digital music and radio services company that provides robust and scalable technical infrastructure and extensive global music rights. It creates music streaming and radio services for a diverse range of customers, including consumer brands, mobile carriers, broadcasters, automotive systems, record labels, and retailers. The company also offers radio production, music curation services, editorial strategy, and content management expertise. 7digital's platform is designed to be secure and scalable, with flexible APIs that enable customers to stream high-quality audio. The company is focused on delivering a premium digital music streaming service, ensuring the highest quality of customer listening experience.
The Challenge
7digital needed to ensure a high-quality customer listening experience for its premium digital music streaming service. A critical metric was reducing the Time To First Byte (TTFB) latency for songs not in the cache, ensuring music starts quickly. As 7digital expanded into new markets in the Middle East, Africa, and Asia, analyzing end-user experience globally became crucial. Other digital music platforms were less aligned to support customers in these regions, presenting a market opportunity for 7digital to deliver premium music services. The company partnered with Catchpoint to monitor their global audio streaming platform for speed and availability, protect revenue streams and brand reputation, and ensure third-party vendor performance.
The Solution
7digital's previous monitoring tools offered limited visibility and control over their services, making configuration changes difficult. By partnering with Catchpoint, 7digital gained comprehensive monitoring and alerting capabilities for performance issues impacting customers. This allowed them to optimize services and ensure a high-quality listening experience. Catchpoint provided a 360-degree view of application performance, enabling 7digital to correlate results with internal monitoring tools. This visibility was particularly beneficial during critical new music album releases when the website experienced high traffic. The ability to monitor page load times and quickly identify customer interaction issues was vital for maintaining service quality.
Operational Impact
Quantitative Benefit
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