Technology Category
- Infrastructure as a Service (IaaS) - Public Cloud
- Networks & Connectivity - 5G
Applicable Industries
- Cities & Municipalities
- Telecommunications
About The Customer
ATIS Ketchum is a strategic communications and public relations agency based in Quito, Ecuador. With 18 years of experience in the Public Relations sector in Ecuador, they work with a portfolio of multinational and Ecuadorian companies. They offer comprehensive communication services, based on credibility, specialized practices, and teamwork. The company has the endorsement and support of Ketchum, the third leading International Communication and Public Relations agency. ATIS Ketchum has over 800 employees and collaborates with offices in over 40 countries through alliances with Ketchum Public Relations.
The Challenge
ATIS Ketchum, a strategic communications and public relations agency, faced a significant challenge when the COVID-19 pandemic hit. The company needed to transition its workforce of over 800 employees to remote work as quickly as possible to ensure the safety of its employees and maintain business continuity. The challenge was to implement a remote work solution that was not only powerful, simple, and safe, but also profitable. The solution needed to enable the employees to collaborate and communicate online between different teams. The urgency of the situation was heightened by the fact that the company decided to implement remote work even before the Ecuadorian authorities put measures in place to contain the virus and before the city of Quito reached a high-level of alert.
The Solution
ATIS Ketchum was able to quickly transition to remote work thanks to the AuraQuantic Low-code Application Platform (LCAP) that they already had in place. The company had previous experience of remote work as they were already collaborating with offices in over 40 countries through alliances with Ketchum Public Relations. The AuraQuantic LCAP enabled all ATIS employees to work from home efficiently in a collaborative environment using automated workflows. The company implemented a monitoring process that compiles information from national and regional media, involving 24-hour recording of different radio and television communication. The information collected from various media sources is stored in the AuraQuantic database, segmented, and approved for delivery to customers based on their interests.
Operational Impact
Quantitative Benefit
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