RingCentral > Case Studies > Bowman Trailer Leasing: Streamlining Communication and Saving Costs with IoT

Bowman Trailer Leasing: Streamlining Communication and Saving Costs with IoT

Technology Category

Infrastructure as a Service (IaaS) - Cloud Middleware & Microservices
Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Specialty Vehicles
Transportation

Use Cases

Leasing Finance Automation
Personnel Tracking & Monitoring

Services

System Integration

About The Customer

Bowman Trailer Leasing is a rental company that provides road trailers and containers for land, sea, and onsite storage. Founded in 1972, the company has grown to become the leading trailer rental company on the East Coast of the United States, with over 175 employees and 32 locations across 14 states. The company caters to Fortune 500 companies such as Wal-Mart, Pepsi, and Coca-Cola. The majority of its employees work remotely, with the company's headquarters located in Maryland.

The Challenge

Bowman Trailer Leasing, a leading trailer rental company on the East Coast of the United States, was facing significant challenges with its outdated Avaya PBX phone system. The company, with its headquarters in Maryland and 32 locations across the East Coast, had a majority of its employees working remotely. The old system was proving to be inefficient and problematic, with over 30 employees attempting to share 16 voicemail boxes and none of the employees having direct lines. Additionally, scheduling technicians to service the PBX system was not only difficult but also expensive. The company was in dire need of a new phone system that would not only be cost-effective but also efficient and easy to manage, especially considering the company's IT Manager was the only IT staff member.

The Solution

Bowman Trailer Leasing turned to RingCentral, a cloud-based phone system, to address its communication challenges. The company was able to eliminate individual PBX systems for each of its 32 locations, leading to significant cost savings. The company now uses RingCentral’s auto-receptionist feature for its central 800 number to transfer customers to the appropriate extensions, thereby reducing customer wait times. Prior to RingCentral, an expensive third-party dispatcher was used to answer these calls after normal business hours. The company was also able to eliminate all traditional fax lines, with staff in the accounting department particularly pleased about faxing via RingCentral as it allows them to keep copies for their records. The RingCentral mobile app has also simplified communication between employees and customers.

Operational Impact

The implementation of RingCentral has not only led to significant cost savings for Bowman Trailer Leasing but also improved communication between employees and customers. The use of the RingCentral mobile app has simplified communication, leading to reduced hold times and improved customer relations. The auto-receptionist feature has also reduced customer wait times, leading to improved customer service. The elimination of traditional fax lines has also streamlined operations, particularly in the accounting department where staff can now keep copies of faxes for their records.

Quantitative Benefit

Eliminated individual PBX systems for each of its 32 locations
Reduced customer wait times with the use of RingCentral’s auto-receptionist feature
Eliminated all traditional fax lines