Motive > Case Studies > Duncan Oil's Transformation: Enhancing Fleet Operations and Reducing Costs with IoT

Duncan Oil's Transformation: Enhancing Fleet Operations and Reducing Costs with IoT

Technology Category

Networks & Connectivity - Gateways
Robots - Autonomous Guided Vehicles (AGV)

Applicable Industries

Automotive
Oil & Gas

Applicable Functions

Logistics & Transportation
Maintenance

Use Cases

Fleet Management
Vehicle Performance Monitoring

Services

Hardware Design & Engineering Services
System Integration

About The Customer

Duncan Oil is a family-owned and operated company based in Beavercreek, Ohio. The company supplies fuel and lubricant products to a diverse range of industries across the United States, including commercial businesses, agriculture, construction, and government entities. Duncan Oil prides itself on providing top-quality products and excellent customer service, with a strong commitment to integrity, honesty, and excellence. As the company's fleet grew, it faced the challenge of managing its 100-vehicle fleet efficiently, particularly given the environmentally hazardous materials it transports. The company sought to improve driver safety, streamline compliance and fuel management, and reduce administrative tasks for its technicians.

The Challenge

Duncan Oil, a family-owned and operated company supplying fuel and lubricant products across the United States, was facing significant operational challenges as its fleet grew. The company needed a reliable fleet management solution to improve driver safety, especially given the environmentally hazardous materials they transport. They also sought to streamline compliance, fuel management, and dispatching to allow technicians to focus on customers rather than administrative tasks and workflow management. The company was grappling with issues such as vehicle theft, missed customer timelines, compliance fines, safety violations, vehicle downtime, and rising fuel costs. Their previous fleet management provider, Omnitracs, was not only failing to solve these challenges but also adding to the costs and causing significant vehicle downtime due to the need for hardware installation.

The Solution

Duncan Oil switched to Motive for its fleet management needs, drawn by the simplicity of Motive's plug-and-play installation and the potential for cost savings. The non-invasive attachment of Motive's hardware eliminated the need for technician installs or vehicle repairs, and the use of drivers' own devices for connection to the Vehicle Gateways saved on 4G network upgrade costs. Motive's AI Dashcams provided HD video footage that helped exonerate the company in multiple cases, saving millions in legal fees. The platform also enabled Duncan Oil to capture fuel and engine data, aiding in proactive cost reduction, improved vehicle utilization, and reduced carbon emissions. The company was able to monitor fuel consumption and carbon emissions through the Motive portal, aligning with their commitment to safety and environmental consciousness.

Operational Impact

The switch to Motive's fleet management platform has resulted in significant operational improvements for Duncan Oil. The company has seen lower operational costs and enhanced vehicle utilization. The use of Motive's dash cams has provided critical evidence in accident cases, saving the company millions in litigation costs. The platform's preventative maintenance scheduling feature has allowed the company to proactively identify necessary repairs, reducing vehicle downtime by half. This has not only improved efficiency but also allowed the company to better serve its customers. Furthermore, the ability to monitor fuel consumption and carbon emissions aligns with the company's commitment to environmental responsibility.

Quantitative Benefit