Applicable Industries
- Buildings
- Cement
Applicable Functions
- Sales & Marketing
Use Cases
- Building Automation & Control
About The Customer
Top Notch Garage Door is a company founded by Derek Baker in 2009. The company services approximately 45 houses per day, specializing in both residential and commercial work. Despite the economic downturn at the time of their inception, the company has remained committed to providing quality service at an affordable and fair price. Their marketing strategies have evolved over the years, with a focus on tracking and analyzing customer calls to improve their service and grow their business. The company's goal is to continue growing and create a stable atmosphere for both their team and their customers.
The Challenge
Top Notch Garage Door, a company servicing around 45 houses per day, specializing in both residential and commercial work, faced a significant challenge in tracking and analyzing customer calls. The company, founded in 2009, had always aimed to provide quality service at an affordable and fair price. However, the economic downturn at the time of their inception meant that customers were shopping for the best deals, making it crucial for Top Notch Garage Door to optimize their marketing strategies. The company needed a way to understand what was being said on both ends of the customer calls, to improve their marketing and customer service.
The Solution
Top Notch Garage Door found their solution in CallRail, a tool that allowed them to track and analyze customer calls. With CallRail, the company could revisit conversations and understand what was said on both their side and the customer's side. This insight was instrumental in growing their marketing strategies. Furthermore, CallRail's Conversation Intelligence® feature enabled Top Notch Garage Door to reanalyze calls and learn how they could have handled the call better. This feature also served as a coaching tool for their staff, helping them handle customer service in an optimal manner. With these powerful tools, Top Notch Garage Door was not only able to fix garage doors but also build trust with their customers, one conversation at a time.
Operational Impact
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