Enhancing Travel Experience with Vonage SMS API: A Case Study on Roadmap
Applicable Industries
- Telecommunications
Applicable Functions
- Quality Assurance
Services
- System Integration
About The Customer
Roadmap is a mobile tool designed to create happy travelers and travel managers. It is a customizable iOS and Android app that allows travel agents, enterprise companies, and travel management companies to create a mobile-friendly overview of their entire trip. The app also provides relevant and local suggestions to save travelers’ time and money, thereby enhancing the overall travel experience. With over 600,000 users across 40 countries, Roadmap aims to make the traveling experience as simple and easy as possible.
The Challenge
Roadmap, a mobile tool for travelers, was facing a challenge in simplifying the travel experience for its 600,000 users spread across 40 countries. The company aimed to create a seamless travel experience by providing a mobile-friendly overview of the entire trip and offering relevant local suggestions. However, the global scale of its user base posed a significant challenge in terms of user verification and timely SMS notifications for trip details, booking changes, delays, and more. The company needed a solution that could handle these tasks efficiently and effectively, without being hindered by regional carrier anomalies and regulations.
The Solution
To overcome this challenge, Roadmap partnered with Vonage and implemented its globally scalable SMS solution. The Vonage SMS API allowed Roadmap to scale its SMS traffic for travel alerts and user authentication for new app registrants. This solution provided the company with a secure reach and high adoption rate among its customers. The Vonage SMS API was not only able to handle the large volume of SMS traffic but also navigated through regional carrier anomalies and regulations. This enabled Roadmap to focus on improving the travel experience for its users, without having to worry about the technicalities of sending SMS notifications globally.
Operational Impact
Quantitative Benefit
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