Fanhub Uses Pubnub to Power Leading Interactive Sports Fan Apps
Customer Company Size
SME
Product
- PubNub Data Stream Network
- PubNub Pub/Sub Messaging
Tech Stack
- Realtime Data Streaming
- Pub/Sub Messaging
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Digital Expertise
Technology Category
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Software
- Professional Service
Applicable Functions
- Product Research & Development
- Sales & Marketing
Use Cases
- Real-Time Location System (RTLS)
- Predictive Maintenance
- Remote Collaboration
Services
- System Integration
- Software Design & Engineering Services
About The Customer
FanHub Media is a provider of fan interaction experiences for the sports industry. FanHub tailors modules from its platform to create various digital games and second screen experiences such as fantasy sports, predictor, betting, content integration, live scoring and tracking, voting and polling, and user behavior analysis. The company focuses on delivering engaging and interactive experiences to sports fans, leveraging technology to enhance user engagement and satisfaction. FanHub's platform is designed to handle large volumes of data and interactions in real-time, ensuring a seamless and immersive experience for users.
The Challenge
To deliver realtime, interactive second screen experiences, FanHub required a way to stream and sync data across connected devices. With sports, rapid delivery of data is essential, and lag or downtime is unacceptable for connected users. Reliability and speed were paramount considerations for the FanHub in the games and other experiences that it offers. In FanHub’s case, they needed to be able to deliver notifications, updates, and alerts, as well as update and sync front end UI, all in realtime. From the early stages of development of their realtime backend, FanHub knew they wanted to use a commercial data stream network. With a large audience and the requirement of realtime, FanHub chose the PubNub Data Stream Network.
The Solution
PubNub powers a number of the realtime features of the FanHub platform. With PubNub Pub/Sub Messaging, users can message each other in realtime, and score updates and notifications are pushed to users as they happen, while to power online fantasy drafts, PubNub is used extensively to enable the application to notify users that it is their turn to make a selection. From a UI update standpoint, PubNub is used to change and synchronize game states, for example, switching from “pre-game” to “live round” and triggering changes on the front end. PubNub implementation and testing was seamless for the FanHub development team, and integration allowed FanHub to focus on their product, not building a backend realtime infrastructure.
Operational Impact
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