Turvo > Case Studies > Genpro Goes all in with Turvo’s Cloud TMS

Genpro Goes all in with Turvo’s Cloud TMS

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Customer Company Size
Mid-size Company
Region
  • America
Country
  • United States
Product
  • Turvo’s Cloud TMS
Tech Stack
  • Cloud-based SaaS
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Productivity Improvements
  • Customer Satisfaction
Technology Category
  • Platform as a Service (PaaS) - Connectivity Platforms
Applicable Functions
  • Logistics & Transportation
Use Cases
  • Fleet Management
  • Supply Chain Visibility
Services
  • Cloud Planning, Design & Implementation Services
About The Customer
Genpro Inc. is a New Jersey-based non-asset transportation provider, specializing in temperature-controlled freight. For over 30 years, Genpro has delivered innovative transportation solutions to its customers. With an ongoing dedication to continuous improvement, Genpro creates new paths for its customers and carriers by leveraging the company’s industry experience, superior technology, and knowledgeable staff. In a marketplace built on countless variables, Genpro provides a competitive advantage with its high level of service and reliability in both the temperature-controlled and dry freight marketplace.
The Challenge
Genpro, a non-asset transportation provider, was facing challenges with its existing Transportation Management System (TMS) which was not supporting and meeting the vision and plan for future growth. The company needed a more accessible, scalable TMS with integrations to connect partners to critical planning and shipping information. The solution required to automate redundant shipment tasks, centralize and connect internal and external stakeholder views, simplify the user interface, scale to support growth, and respond in real-time to customers and carriers managing volume and capacity allocations.
The Solution
To meet the demands of how freight needs to be transacted and executed in the future, Genpro decided to implement Turvo’s scalable, cloud-based collaboration SaaS platform. This decision was based on its ease-of-use, process flow efficiency, tracking, and integration capabilities. Turvo partnered with Genpro to identify and eliminate manual processes in its transportation management operations. Turvo enabled streamlined workflows and user collaboration across operations, sales, and finance on a single platform. The solution focused on infrastructure, differentiation, cost containment, capacity, and visibility.
Operational Impact
  • Accelerated internal and external platform adoption through ease-of-use.
  • Increased value to customers through added solutions and services.
  • Simplified onboarding of new customers and employees.
  • Streamlined carrier communications, sourcing, assignment, and payment.
  • Strengthened sales strategies by adding value to create customer efficiencies, while growing revenues.
Quantitative Benefit
  • Achieved 100% shipment transaction processing, from order-entry to financial closeout, within a few months of launch.

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