Canto > Case Studies > iAM Learning: Scaling E-Learning Content Delivery with Canto

iAM Learning: Scaling E-Learning Content Delivery with Canto

Technology Category

Cybersecurity & Privacy - Identity & Authentication Management
Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Education
Packaging

Applicable Functions

Logistics & Transportation

Use Cases

Intelligent Packaging
Virtual Training

Services

Training

About The Customer

iAM Learning is a fast-growing e-learning content provider based in Chester, UK. The company provides engaging, off-the-shelf training materials to a wide range of businesses and institutions. They use character-driven storytelling to convey information, steering e-learning away from dry slide decks in favor of high-quality animations that bring training materials to life. iAM Learning's business model is centered around digital content, and they rely heavily on a team of in-house experts and creative freelancers around the world, including animators, graphic designers, storyboard artists, voiceover artists, and scriptwriters.

The Challenge

iAM Learning, a UK-based e-learning content provider, was experiencing rapid growth, serving five times as many customers as they did a few years ago. Their unique approach to e-learning, which involves character-driven storytelling and high-quality animations, led to an increasing demand for their services. However, the company faced challenges in managing and sharing their rapidly growing collection of digital content. Initially, they managed their content manually using tools like Dropbox, which was manageable with a small team. However, as the business scaled, more people, including customers and partners, needed to access the same content, necessitating a more efficient management system. Additionally, iAM Learning wanted to deliver finished e-learning content to customers in a more polished package, enhancing the user experience.

The Solution

iAM Learning adopted Canto, a digital asset management (DAM) platform, to manage their content at scale and deliver finished courses in a polished package. Canto offered a powerful DAM solution with simple, straightforward pricing, aligning with iAM Learning's budget. With Canto, iAM Learning automated tedious content management processes, boosting efficiency across the organization. The platform also served as an invaluable resource for external contributors, including animators, graphic designers, storyboard artists, voiceover artists, and scriptwriters. It provided a library of content at everyone’s fingertips, facilitating efficient collaboration and reducing duplicate work. Furthermore, Canto enabled iAM Learning to deliver finished courses to customers in a user-friendly package, with customers also having direct access to a library of graphics, banners, and trailer videos.

Operational Impact

The implementation of Canto has resulted in significant operational improvements for iAM Learning. The platform has automated content management processes, leading to increased efficiency across the organization. It has also facilitated collaboration among external contributors, reducing duplicate work and streamlining the content creation process. Furthermore, Canto has enhanced the customer experience by enabling iAM Learning to deliver finished courses in a polished, user-friendly package. Customers now have direct access to a library of graphics, banners, and trailer videos, enhancing their engagement with the e-learning content. Overall, Canto has become intrinsic to iAM Learning’s content cycle, playing a role in every stage, including conception, production, and delivery.