Inside Global Boosts Sales with Vonage's IoT Solutions
Technology Category
- Application Infrastructure & Middleware - Data Exchange & Integration
- Application Infrastructure & Middleware - Middleware, SDKs & Libraries
Applicable Industries
- Buildings
- Cement
Applicable Functions
- Sales & Marketing
Use Cases
- Construction Management
- Time Sensitive Networking
Services
- System Integration
About The Customer
Inside Global is a leading tech brand that delivers intelligent client relationship building systems. They use data to improve targeting, customer experience, and sales success. With a global network of over one million contacts, Inside Global is a significant player in the tech industry. They have a team of 60 agents who are responsible for outbound calling. The company is on a fast growth trajectory, with plans to open new offices in the North of England and Europe in 2019, leading to a doubling in the number of agents. They have also recently expanded with a new office in Liverpool.
The Challenge
Inside Global, a company with a global network of over one million contacts, was facing a challenge in improving the outbound-calling effectiveness of its team of 60 agents. The previous contact center technology they were using did not integrate well with Salesforce, which was a critical part of their client relationship building systems. This lack of integration resulted in poor reporting, which hindered the company's ability to use data to improve targeting, customer experience, and sales success.
The Solution
Inside Global turned to Vonage Contact Center for Salesforce to address their challenge. This solution provided a fantastic integration with Salesforce, which was critical for Inside Global's operations. The implementation of Vonage Contact Center was swift and well-planned, leading to a massive improvement on the legacy system within months. The Vonage-Salesforce combo provided valuable insights into calling strategy, contact receptiveness, and outbound timing. It also improved reporting, with reports now available in real time covering numbers of calls made, how many calls connected, the nature of conversations, how many calls lead to meetings, and the best time to contact.
Operational Impact
Quantitative Benefit
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