RingCentral > Case Studies > Luxury Brand Partners Enhances Communication with IoT Solution

Luxury Brand Partners Enhances Communication with IoT Solution

Applicable Industries

Consumer Goods
Telecommunications

About The Customer

Luxury Brand Partners is a company that owns and nurtures a range of luxury beauty brands. With more than a century of cumulative experience in luxury consumer packaged goods, the company's executive team has launched, developed, and sold brands that have become household names. Founded in 2012, Luxury Brand Partners currently has more than 100 employees and offices in Miami and New York. The company is a seasoned leader in the beauty industry and is known for its portfolio of luxury beauty companies.

The Challenge

Luxury Brand Partners, a company that owns a portfolio of luxury beauty brands, was facing significant challenges with its previous communication service. The service was not only expensive but also failed to meet the company's growing needs. As the company was preparing to open offices in Miami, it was crucial to find a more efficient and cost-effective communication solution that could cater to their current needs and scale with their growth. The company also needed a solution that could seamlessly integrate communications for its bi-coastal employees, including more than 30 remote employees, and provide more capabilities than their previous provider.

The Solution

Luxury Brand Partners decided to implement RingCentral as their new business phone solution. RingCentral offered a range of easy-to-use features that improved both internal and external communications. These features included free conference bridges, softphone, faxing, Business SMS, and a mobile app. From an administrative perspective, the solution made it easy to add new users and allowed employees to configure their own settings. With offices in Miami, New York, a photo studio in Los Angeles, and remote employees, the unified business communications solution provided by RingCentral was critical to the success of Luxury Brand Partners. It eliminated the need to keep track of individual phone numbers, as employees could now look up colleagues in the company directory and call, fax, or text them.

Operational Impact

The implementation of RingCentral as a business phone solution significantly improved the communication process at Luxury Brand Partners. The easy-to-use features of RingCentral enhanced both internal and external communications, making it easier for employees to connect with customers and colleagues. The administrative process was also simplified, with the ability to easily add new users and allow employees to configure their own settings. The unified business communications solution was particularly beneficial for the company's bi-coastal and remote employees, who could now easily look up colleagues in the company directory and call, fax, or text them. This resulted in a more efficient and streamlined communication process across the company.