Market opportunity assessment for ContentCentric Networking (CCN)
Customer Company Size
Large Corporate
Country
- Worldwide
Product
- ContentCentric Networking (CCN) technology
Tech Stack
- CCN technology
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Revenue Growth
- Brand Awareness
Technology Category
- Networks & Connectivity - Network Management & Analysis Software
Applicable Industries
- Telecommunications
Applicable Functions
- Business Operation
Services
- Data Science Services
About The Customer
The customer is a major technology research and development company operating in the technology and telecommunications industry. They have developed a prospective ContentCentric Networking (CCN) technology and sought a comprehensive market opportunity assessment for this technology. The company is looking to understand the growth potential of the CCN technology and its market and product viability.
The Challenge
Blueocean Market Intelligence was tasked with providing a comprehensive market opportunity assessment for a prospective CCN technology developed by the client company. The challenge was that CCN is a new technology, not yet commercially deployed, so a similar and more current technology had to be considered to study the prospective market. The market size was calculated referencing a similar technology (CDN).
The Solution
Blueocean Market Intelligence used an all-inclusive secondary/desk research approach to execute the research. Information was gathered from syndicated sources, publicly available information, and other existing research owned and shared by the client. The research was structured to align with the project objectives, with continual discussions to understand the objectives and align the research direction. The market size was calculated referencing a similar technology (CDN), and the forecast for the concerned technology was developed with relevant industry assumptions. Powerful visualization was created to simplify the client deliverable.
Operational Impact
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