NCOMMUNITY CASE STUDY: $16 Billion-Asset First Financial Bank Relieves the Burden of CRA Data Analytics with Ncommunity
Customer Company Size
Large Corporate
Region
- America
Country
- United States
Product
- Ncommunity
Tech Stack
- Web-based analytics software
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Customer Satisfaction
Technology Category
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Finance & Insurance
Applicable Functions
- Business Operation
Use Cases
- Predictive Quality Analytics
- Regulatory Compliance Monitoring
Services
- Data Science Services
About The Customer
First Financial Bank is a community bank based in Cincinnati, OH. The bank has been a customer of Ncommunity since 2013 and is primarily examined by the Federal Reserve. Over the past few years, First Financial Bank has doubled in size to $16 billion in assets. As the bank expands into new geographic markets, it is tasked with analyzing demographic and census information and learning about the new communities it serves. The bank needs to understand how adding these new markets to its marketplace impacts its overall Community Reinvestment Act (CRA) performance. It needs to see how its performance compares to peers, if it's serving all assessment areas, and if staffing is adequate for the needs of their community. The bank is a large institution, with over 150 branches and 2,000 employees.
The Challenge
First Financial Bank, a growing community bank with $16 billion in assets, was facing challenges in understanding the Community Reinvestment Act (CRA) implications of new markets as it expanded. The bank had to analyze demographic and census information and learn about the new communities it served. It also had to understand how adding these new markets to its marketplace impacted its overall CRA performance. The bank needed to compare its performance with peers, ensure it was serving all assessment areas, and ascertain if its staffing was adequate for the needs of the community. This was a significant task for a large institution with over 150 branches and 2,000 employees. Data came from various lines of business at the bank, including mortgage, commercial, consumer, agriculture, and real estate lending, and all of it had to be reviewed. The bank was also navigating a changing regulatory environment with new requirements and expectations.
The Solution
First Financial Bank sought a solution that would help it review information from across its large footprint, delivering data-driven insights that reveal how well the bank is serving its Community Reinvestment Act (CRA) assessment areas—including low- to moderate-income census tracts—while uncovering new opportunities. The bank found what it needed in Ncommunity, a secure, web-based analytics software that enables banks to measure and manage CRA performance to ensure CRA compliance. Ncommunity helps First Financial monitor CRA compliance, assist with exam preparation, reduce the reporting burden, and gain insights about marketing and sales opportunities. More than 10 different users are aligned through their work on the platform. After modeling the bank’s board-approved assessment area, Ncontracts reviews the data for quality, imports it into the Ncommunity platform, and ensures that everything is ready for analysis. Ncommunity then crunches the numbers, and a compliance analyst reviews the geocoded maps and analysis reports to get a sense for the story the data tells and performs a final round of quality checks.
Operational Impact
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