PVH Masters End-to-End Planning for Global Retail Brands
Customer Company Size
Large Corporate
Region
- America
Country
- United States
Product
- Blue Yonder’s solutions
Tech Stack
- Forecasting
- Replenishment
- Capacity merchandise planning
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Cost Savings
Technology Category
- Functional Applications - Enterprise Resource Planning Systems (ERP)
- Functional Applications - Inventory Management Systems
Applicable Industries
- Apparel
- Retail
Applicable Functions
- Discrete Manufacturing
- Procurement
Use Cases
- Inventory Management
- Supply Chain Visibility
Services
- Software Design & Engineering Services
- System Integration
About The Customer
PVH is a U.S.-based retailer with a diversified portfolio of brands including CALVIN KLEIN, Tommy Hilfiger, Van Heusen, and IZOD. It is one of the largest global apparel companies, reporting $8.2 billion in 2016 revenues. The company has a vision for enabling end-to-end global planning across multiple brands, and aims to see products from creation through the end consumer’s purchase. PVH is focused on using its data properly, sending out the right demand, and contracting correctly with its factories.
The Challenge
PVH, a U.S.-based retailer with a diversified portfolio of brands including CALVIN KLEIN, Tommy Hilfiger, Van Heusen, and IZOD, aimed to enable end-to-end global planning across multiple brands. As one of the largest global apparel companies reporting $8.2 billion in 2016 revenues, visibility of products from creation through the end consumer’s purchase was crucial. The company needed to ensure they were using their data properly, sending out the right demand, and contracting correctly with their factories without overcapacity.
The Solution
PVH implemented Blue Yonder’s solutions to bring end-to-end visibility to their entire supply chain by aligning forecasting, replenishment and capacity merchandise planning. This allowed everyone along the supply chain to make informed decisions. The implementation of these retail tools helped PVH to better optimize sales in retail locations, improve productivity of its retail associates, and increase sell-throughs at retail. On the wholesale side, having a long-range forecast available at multiple levels gave PVH the ability to be more responsive and flexible with its orders.
Operational Impact
Quantitative Benefit
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