Qlik > Case Studies > QlikView business intelligence advances 150-year tradition at Robinsons Group

QlikView business intelligence advances 150-year tradition at Robinsons Group

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Customer Company Size
Large Corporate
Region
  • Asia
Country
  • Malaysia
  • Singapore
Product
  • QlikView
Tech Stack
  • ERP
  • POS
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Productivity Improvements
  • Cost Savings
Technology Category
  • Analytics & Modeling - Real Time Analytics
Applicable Industries
  • Retail
Applicable Functions
  • Sales & Marketing
Use Cases
  • Inventory Management
  • Supply Chain Visibility
Services
  • System Integration
About The Customer
Robinsons Group (Robinson and Company, Limited) operates 16 upscale retail stores in Singapore and two in Malaysia. The company is the parent of Robinsons and John Little, and the Singapore and Malaysia franchise holder for global retailer Marks & Spencer. In business for almost 150 years – longer than any large retailer in Singapore – Robinsons Group clearly has proven its formula for long term success. Specifically, Robinsons Group stores provide high quality products representing the best-value for money in attractive retail environments, levels of service that exceed customers’ expectations, and a collaborative working environment for employees to achieve their full potential.
The Challenge
Robinsons Group, a leading upscale retailer operating 18 retail stores in Singapore and Malaysia, faced several challenges. They needed to reduce paper reporting to speed operational decisions and actions at the store level. They also needed to implement an easy-to-use business intelligence system that employees could use effectively with very little training. Furthermore, they wanted to develop at-a-glance digital views of business and operational performance. The company was looking for a solution that could provide faster access to more actionable data leading to smarter, timelier decisions. They also wanted to decrease their reliance on clumsy paper reports and increase efficiency when working with data, creating reports, and sharing information.
The Solution
Robinsons Group deployed QlikView to 300 users across five functional areas at 18 retail stores throughout Singapore and Malaysia. Robinsons Group now analyzes store profitability, inventory turns, and consumer behavior/purchase trends to improve merchandising. With QlikView Server (64-bit), Robinsons Group immediately leveraged the invaluable data that was locked in various data sources including point-of-sale systems to achieve a real-time view of operational performance – and they now access this information 50 % faster than ever before. The initial applications with QlikView introduced operational summary and detailed productivity dashboards – pulling data from the company’s ERP and POS systems – to provide at-a-glance views of company performance for various merchandise hierarchies and time dimensions.
Operational Impact
  • Faster access to more actionable data leading to smarter, timelier decisions
  • Decreased reliance on clumsy paper reports with 80 % more detailed, streamlined electronic reports
  • Increased efficiency when working with data, creating reports, and sharing information
  • Improved profitability with smarter merchandising, pricing, inventory, stocking, and other retail store decisions
Quantitative Benefit
  • Users spend 50 % less time to analyze data
  • Yield up to 80 % more detailed information than the prior paper-based reporting

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