Quora: Delighting knowledge seekers with dynamic gen AI experiences in Poe
Customer Company Size
Large Corporate
Region
- America
Country
- United States
Product
- Vertex AI
- Claude 3.5 Sonnet
- Gemini 1.5 Pro
Tech Stack
- Google Cloud TPU v5e
- Vertex AI Model Garden
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
Technology Category
- Analytics & Modeling - Machine Learning
- Platform as a Service (PaaS) - Data Management Platforms
- Analytics & Modeling - Predictive Analytics
Applicable Industries
- Software
Applicable Functions
- Product Research & Development
- Business Operation
Use Cases
- Edge Computing & Edge Intelligence
- Remote Collaboration
- Virtual Prototyping & Product Testing
Services
- Cloud Planning, Design & Implementation Services
- Software Design & Engineering Services
- System Integration
About The Customer
Quora is a well-established platform that has been facilitating knowledge sharing since 2010. It allows users from around the world to engage in a question-and-answer format, providing a space for diverse perspectives and insights. With a mission to share and grow the world's knowledge, Quora has built a reputation for being a reliable source of information across various topics. The platform has evolved over the years, and its latest venture involves integrating generative AI technologies to enhance user interactions. By leveraging advanced AI models, Quora aims to provide users with instant, insightful answers, thereby enriching the overall user experience. The company is based in the United States and operates on a large corporate scale, continuously seeking innovative ways to improve its platform and expand its global reach.
The Challenge
Quora, a platform known for enabling global knowledge sharing through a question-and-answer format, sought to enhance user experience by integrating advanced generative AI technologies. The goal was to democratize access to some of the world's best generative AI models, allowing users to interact with these models for insightful answers to a wide range of questions. Quora aimed to transition from a person-to-person interaction model to one that includes AI-powered chat experiences, thereby expanding its reach and capabilities. The challenge was to find a robust infrastructure that could support the deployment of these advanced AI models efficiently and cost-effectively, while also ensuring that users could access the latest models as soon as they were released.
The Solution
To address the challenge of integrating advanced generative AI models, Quora partnered with Google Cloud to utilize Vertex AI. This platform allowed Quora to deploy foundation models like Anthropic's Claude 3.5 Sonnet, enabling the creation of its AI-powered chat platform, Poe. Vertex AI provided the necessary infrastructure to support the deployment of these models, offering enterprise-grade tools that facilitated quick transitions from experimentation to production. By hosting and orchestrating models like Gemini and Claude on Vertex AI, Quora was able to reduce infrastructure management burdens and costs. Additionally, the use of Google Cloud TPU v5e led to a 35-40% improvement in performance when running Claude 3.5 Sonnet compared to other cloud platforms. This setup ensured that Quora could offer users access to the latest high-performing models as soon as they were released, enhancing the overall user experience on the Poe platform.
Operational Impact
Quantitative Benefit
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