Bubble Group > Case Studies > Treepoints: Revolutionizing Climate Action Through IoT

Treepoints: Revolutionizing Climate Action Through IoT

Technology Category

Platform as a Service (PaaS) - Application Development Platforms

Applicable Industries

Buildings
Cement

Applicable Functions

Product Research & Development

Use Cases

Building Automation & Control
Continuous Emission Monitoring Systems

About The Customer

Treepoints is designed for both businesses and individuals who are conscious about their carbon emissions and want to take positive climate action. The platform is particularly beneficial for those who want to understand and manage their carbon emissions but lack the knowledge or resources to do so. By subscribing to Treepoints, users can not only offset their carbon footprint but also earn rewards for doing so. The platform is also beneficial for businesses that want to encourage their employees to take positive climate action. By signing up and linking their employee accounts, businesses can ensure that everyone under their account earns more points, thereby promoting a culture of sustainability.

The Challenge

Treepoints, a subscription service app, was created to simplify positive climate action for businesses and individuals by helping them understand and manage their carbon emissions. The challenge was to build a fully functioning platform quickly and efficiently without sacrificing the design or visual element. The founders, Anthony Collias and Jacob Wedderburn-Day, who were listed on Europe’s Forbes 30 under 30 list, needed a platform that could match the speed at which they were developing the model. They also needed a platform that required little-to-no knowledge of code and development, as they were not experts in this field.

The Solution

The solution was found in Bubble, a leader in the no-code movement. Bubble's powerful point-and-click web editor and cloud hosting platform allowed the founders to build a fully customizable web application for Treepoints. The platform enabled them to create a beautiful, fully functioning website with little-to-no knowledge of code and development. The website comprises a marketplace, account section, interactive leaderboard, functioning calculators, and databases. New users can sign up to one of the three subscription plans, priced according to their estimated carbon footprint. They can determine this figure by using a specially designed calculator on the website, powered by data from authorities like the World Bank and the World Wildlife Federation. Users then earn reward points depending on their chosen plan, and also by referring friends and employers. If businesses sign up and link their employee accounts, everyone under that account will earn more points.

Operational Impact

The operational results of Treepoints have been significant. The platform has successfully simplified the process of understanding and managing carbon emissions for businesses and individuals. It has also incentivized positive climate action by rewarding users for offsetting their carbon footprint. The platform's user-friendly design and functionality have been praised, with the website showcasing the best of Bubble's visual aspect and programming capabilities. The founders have also been able to build a fully functioning platform quickly and efficiently, despite their lack of coding and development knowledge. Looking ahead, the founders plan to focus on rapid growth to help more individuals and businesses achieve carbon neutrality and even climate positivity.

Quantitative Benefit

Treepoints has been featured in Forbes, FastCompany, Sifted, Inc., Startupsmagazine, UKTN and TechRound.
The platform has partnered with businesses like Georganics, Allies of Skin, Brewdog, Big Yellow, Cavalier and Altid.
The founders raised investment, bringing Stasher's value to over $12 million.