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ThoughtSpot > Case Studies > Tri-Vin Imports Lifts Its Spirits Sales with ThoughtSpot, Snowflake, and AWS

Tri-Vin Imports Lifts Its Spirits Sales with ThoughtSpot, Snowflake, and AWS

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Customer Company Size
Mid-size Company
Region
  • America
Country
  • United States
Product
  • ThoughtSpot Analytics Cloud
  • Snowflake
  • Amazon Web Services (AWS)
Tech Stack
  • Amazon Elastic Compute Cloud (EC2)
  • Amazon Elastic Block Store (EBS)
  • Amazon Simple Cloud Storage (S3)
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Productivity Improvements
  • Customer Satisfaction
  • Digital Expertise
Technology Category
  • Platform as a Service (PaaS) - Data Management Platforms
  • Analytics & Modeling - Predictive Analytics
  • Analytics & Modeling - Real Time Analytics
Applicable Industries
  • Consumer Goods
  • Retail
Applicable Functions
  • Sales & Marketing
  • Business Operation
Use Cases
  • Real-Time Location System (RTLS)
Services
  • Cloud Planning, Design & Implementation Services
  • Data Science Services
  • System Integration
About The Customer
Tri-Vin Imports is a wholesale wine and spirit distributor based in New York, known for its commitment to customer satisfaction and efficient product delivery. The company has experienced rapid growth and expansion of its product line over the years, necessitating robust business intelligence (BI) capabilities to support its operations. Tri-Vin's focus on delivering high-quality service and maintaining strong customer relationships has driven its need for accurate and timely data insights. As a mid-sized company, Tri-Vin relies on technology to streamline its sales processes and enhance its competitive edge in the market. The company's dedication to leveraging data for business success underscores its strategic approach to growth and customer engagement.
The Challenge
Tri-Vin Imports faced significant challenges with its existing cloud-based ERP system, which was unable to provide timely and accurate business intelligence (BI) reports. Despite the system's ability to collect data, the process of generating useful insights was cumbersome and time-consuming, often taking up to 16 hours a week for sales management to run customized reports. The data was frequently outdated by the time it was received, and the ERP's reporting capabilities were limited, failing to meet the company's needs for effective sales management. This inefficiency hindered Tri-Vin's ability to make informed decisions and optimize its sales processes.
The Solution
To address its BI challenges, Tri-Vin Imports adopted ThoughtSpot Analytics Cloud, a fully managed service running on AWS, and Snowflake as its cloud data warehouse. The implementation of ThoughtSpot provided Tri-Vin with advanced features such as natural language processing, self-service search queries, and an intuitive interface with minimal learning curve. This solution enabled Tri-Vin to generate reports in minutes, significantly improving the speed and accuracy of its data insights. The deployment was carried out by a team from ThoughtSpot and Snowflake, ensuring seamless integration with Tri-Vin's existing systems. The new BI tools allowed sales managers and representatives to access real-time data through pinboards, facilitating better decision-making and prioritization of sales activities. The enhanced reporting capabilities also streamlined Tri-Vin's incentive compensation management, reducing the time and effort required for monthly calculations.
Operational Impact
  • Tri-Vin's sales team now receives accurate and timely reports, enabling them to make informed decisions and prioritize sales activities effectively.
  • The implementation of ThoughtSpot and Snowflake has improved the overall sales lifecycle, allowing Tri-Vin to derive more business value from its data.
  • Sales representatives can now access their performance data on-the-go via iPads, enhancing their ability to meet sales targets and qualify for incentives.
  • The BI solution has helped Tri-Vin identify and rectify issues with data input processes, leading to more reliable and accurate reporting.
  • Tri-Vin's sales management tier is now able to spend more time with customers and focus on selling new products, rather than being bogged down by report generation.
Quantitative Benefit
  • Report generation time reduced from weeks to minutes.
  • Sales report generation time reduced to 30 seconds.
  • Incentive calculations are now quicker and easier.

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