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T-Mobile's Data-at-Scale Initiative: A Case Study on Enhanced Data Management and Security
T-Mobile, one of the largest wireless carriers in the US with over 116 million subscribers, was facing a significant challenge in managing and securing its vast data landscape. The company's growth, including its 2020 merger with Sprint, meant it was handling more customer data than ever before within an increasingly complex infrastructure. This complexity made it a target for cyber attacks, as evidenced by a data breach in 2021 that directly impacted its share price. This incident catalyzed T-Mobile's efforts to redefine its data management at scale. The company sought an enterprise-wide data transformation to secure its data, maintain regulatory compliance, save time and reduce costs, and accurately predict customer behavior and intention. The challenge was to scan an estimated 5,000 apps and 22,000 databases continuously, with 8 petabytes of data.
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