DALIM SOFTWARE

Boden, a UK-based fashion retailer, was undergoing a digital transformation. The company aimed to provide the right product at the right time, relevant and timely communication, and personalized and localized experiences. To achieve this, their creative teams needed to produce more content in a shorter amount of time. Photography, being a key part of any content they produce, added to the complexity of the task. The company could no longer rely on traditional methods like folder structures and spreadsheets to find what is available to them. The challenge was to produce more content in less time to support their digital transformation.

Splashlight, a visual content and technology provider, was faced with the challenge of working transparently with clients to plan and improve their creative production processes. The company needed a 'central nervous system' that would align all parties involved, including merchandise teams, photographers, post-production teams, and the client, on the production schedule. This was necessary to support faster delivery of assets and allow for real-time adjustments to marketing strategies. Furthermore, Splashlight wanted a service that would enable brands managing enormous amounts of merchandise to not only track their assets in incredible detail but also create their own personalized system of accountability.

Carey Color Inc., a full-service, technology-driven communications company, faced the challenge of utilizing both existing and new technologies to deliver optimal results for their customers. The company needed to manage complex workflows, ranging from small to large, and integrate with other software such as Adobe InDesign. Some of Carey’s larger customers use DALIM ES for photography workflows, where files are imported for quality control and marked up for corrections and color accuracy. The company needed a system that offered more than just digital asset management (DAM), as various stakeholders including eCommerce, legal, artists, marketing, buyers and others are involved in the process. The system also needed to accommodate a high volume of users, with as many as 40-50 users on the system at any given time.

ISDIN, an international cosmetics and dermatology retail brand, was facing a challenge in streamlining their packaging artwork review and lifecycle management. With a wide product range extending throughout many countries around the world, ISDIN needed an integrated platform to streamline its text and artwork management review. The review process involved many areas in its company, such as marketing, QA, its technical office and regulatory department. Reviews also involved their external partners, such as printers, packaging suppliers and third-party manufacturers. The increasing workload due to market success necessitated a solution that could provide real-time updates on the status of each project, including details such as pending approvals.