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Our Case Study database tracks 18,927 case studies in the global enterprise technology ecosystem.
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Streamlining Operations Across Multiple Brands: A Case Study on Focus Brands
Focus Brands, a leading developer of global, multi-channel food service brands, faced a significant challenge in bringing together and streamlining the operations of its seven distinct brands. Each brand, acquired over a period of years, had its own processes, needs, and standards. The company needed to centralize its assets in a single Digital Asset Management (DAM) system to better serve franchisees and customers worldwide. The goal was to eliminate bottlenecks in the creative department and establish a feedback loop to understand which assets resonated with customers. The challenge also involved seamlessly integrating assets into all relevant channels while continuously improving customer experiences.
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Accelerating Time-to-Market: Volvo Trucks North America's Digital Transformation with Digizuite
Volvo Trucks North America, a division of Volvo Group Trucks, faced significant marketing challenges despite its established reputation. The company struggled with internal collaboration gaps and communication issues with its dealer network, which hindered its sales potential. The IT department was also burdened with the time-consuming task of preparing images for their eCommerce platform, which facilitates aftermarket parts sales. These communication and information gaps, along with other logistical challenges, prevented Volvo Trucks teams across the North American organization from reaching their full sales and profit potential.
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