Coach Services Fuel Economy Up 11% and Claims Cut by 50% with GreenRoad
Customer Company Size
Mid-size Company
Region
- Europe
Country
- United Kingdom
Product
- GreenRoad Full Suite
Tech Stack
- Self-generated
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Customer Satisfaction
- Environmental Impact Reduction
- Productivity Improvements
Technology Category
- Functional Applications - Fleet Management Systems (FMS)
Applicable Industries
- Transportation
Applicable Functions
- Logistics & Transportation
Use Cases
- Fleet Management
- Predictive Maintenance
Services
- System Integration
About The Customer
Coach Services Ltd. is a well-established transportation company that has been serving Thetford and the surrounding areas in the UK since 1947. Known for operating one of the youngest fleets of low floor, easy access buses, the company provides a range of services including local transport, school trips, private hire, and continental travel. With depots in Thetford and Dereham in Norfolk, UK, Coach Services manages a fleet of over 40 buses and coaches. The company is committed to maintaining high standards of passenger safety and environmental responsibility, which is reflected in their efforts to reduce carbon footprint and improve operational efficiency. Coach Services is also focused on risk management and cost containment, seeking innovative solutions to enhance driver safety and fleet performance. Their collaboration with insurance broker Belmont International and the adoption of GreenRoad's technology underscores their proactive approach to addressing industry challenges and improving service quality.
The Challenge
Since 1947, Coach Services Ltd. has been providing transport for Thetford (UK) and the surrounding areas. They pride themselves in operating one of the youngest fleets of low floor, easy access buses in the area. Coach Services runs depots in Thetford and Dereham in Norfolk, UK with a fleet of over 40 buses and coaches providing local services, school trips, private hire and continental travel. At the time fuel prices were skyrocketing as well as premiums due to the nature of passenger transport, what Coach Services wanted to accomplish was to increase efficiency, reduce risk, demonstrate passenger safety and reduce carbon footprint. To begin the software evaluation phase Coach Services sought the assistance of insurance broker Belmont International to help identify the best solutions to better manage driver and fleet risk. After a lengthy search and evaluation, Belmont International recommended GreenRoad to assist across the board with driver safety, risk reduction and cost containment.
The Solution
After rolling out the driver safety program across the company, Coach Services found that the initial driver resistance to the technology quickly turned to enthusiasm. 'Our drivers’ initial reaction was that they already know how to drive well. They were skeptical that there was room for improvement. But GreenRoad has challenged them to drive differently (and safer) by understanding their vehicle and the huge impact resulting from small movements,' said Robert Crawford, Transport Manager at Coach Services. 'Our team of drivers has risen to the challenge and changed their driving for the better. In particular, they are now better at planning ahead and anticipating events such as slowing down sooner for roundabouts and corners.' Both Belmont and Coach Services were thrilled with the results achieved during an initial 30-day blind profiling period. Coach Services recorded a safety score of 60 excessive maneuvers for every 10 hours of driving. Once GreenRoad driver feedback was switched on, this figure dropped to an average of 20 – a 67 percent reduction.
Operational Impact
Quantitative Benefit
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