Digital Transformation in Retail: A Case Study of Raleigh's Centra, Longford
Applicable Industries
- Consumer Goods
- Retail
Use Cases
- Personnel Tracking & Monitoring
- Retail Store Automation
About The Customer
Centra is Ireland's leading convenience retail group, with over 480 stores across the country. Known for its quality, value, and friendly service, Centra combines the traditional values of fresh foods and excellent services with the price power and state-of-the-art retail systems of a large national food store group. Each store is independently owned and operated by local people, ensuring a commitment to the community. The Camlin Service Station, owned by Joseph, incorporates Frank & Honest Coffee, Moo’d Ice-cream, and Deli. It also features a Texaco forecourt, carwash services, and the only electric car fast charger in Longford.
The Challenge
Joseph, the owner of Raleigh's Centra, a convenience retail group in Ireland, was seeking ways to enhance the operational side of his business. Despite the manual processes being functional, he felt the need to implement more efficient systems rather than improving the existing ones. The lack of digitalization meant that managers were unable to be as active on the shop floor as required. They struggled to focus on their team, ensure proper training, and efficiently handle customer queries. Furthermore, the business was facing challenges with data management. Managers had little control over data collection, accuracy, price changes, or actual gross margins, leading to inconsistencies. The absence of a centralized documentation management system resulted in errors in pricing and actual gross profit calculations.
The Solution
Joseph decided to implement Bizimply, a workforce management software, to address these challenges. Within the first few weeks, the Centra team saw a 15% reduction in the time spent creating rotas and scheduling staff. The software also facilitated smoother transactions with customers and increased workforce productivity. The time-off requests feature proved particularly useful in managing staff shortages. Raleigh's Centra also used Collsoft accounting software to manage their payroll. Bizimply's integration with Collsoft allowed all shift data to be streamed directly to payroll, eliminating the error-prone task of manually importing data from Excel spreadsheets. The implementation of Bizimply led to significant improvements in business processes that Joseph had envisioned for years.
Operational Impact
Quantitative Benefit
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