How BNOTIONS became a real time agency
Customer Company Size
SME
Region
- America
Country
- United States
Product
- Geckoboard
Tech Stack
- Data Analytics
- Real-time Reporting
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Productivity Improvements
- Customer Satisfaction
Technology Category
- Analytics & Modeling - Real Time Analytics
Applicable Industries
- Professional Service
Applicable Functions
- Business Operation
Use Cases
- Real-Time Location System (RTLS)
Services
- Data Science Services
About The Customer
BNOTIONS is a multi-award winning innovation agency that works with clients in various fields including healthcare, telecom, retail, travel, and multiple verticals. The agency also builds its own products and games. BNOTIONS is committed to promoting transparency and knowledge sharing across different teams and accounts. The agency adopts and leverages data communication technologies to provide real-time reporting to its clients and build a data-driven culture within the agency. BNOTIONS believes in maintaining an open dialogue with its clients and admitting mistakes as soon as they occur to prevent small problems from becoming big problems.
The Challenge
BNOTIONS, a multi-award winning innovation agency, was facing challenges in providing real-time reporting to its clients and building a data-driven culture within the agency. The agency was spending a significant amount of time on reporting tasks, which was not only time-consuming but also inefficient. The agency was also struggling with transparency and knowledge sharing across different teams and accounts. The traditional method of gathering data and presenting it in PowerPoint presentations was proving to be inefficient and time-consuming. The first five to ten slides of each presentation were dedicated to explaining how the project was performing before getting into recommendations.
The Solution
BNOTIONS adopted Geckoboard, a real-time data communication tool, to provide real-time reporting to its clients and build a data-driven culture within the agency. The agency uses Geckoboard to track analytics during each phase of a project and identify any issues that may arise. The tool allows BNOTIONS to quickly identify and focus on areas that are presenting problems. The agency shares Geckoboard with its clients, who can monitor the metrics and participate in the agency's morning development stand-ups. The tool has also helped the agency save time during catch-up meetings with clients as they already know how the product is performing. Geckoboard is displayed on a 42-inch TV outside the product team's pod and rotates through all the projects that the agency is working on.
Operational Impact
Quantitative Benefit
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