Howick & Eastern Focus on Safety, Passenger Comfort and Fleet Maintenance with GreenRoad
Customer Company Size
Mid-size Company
Region
- Pacific
Country
- New Zealand
Product
- GreenRoad Driver Behavior
Tech Stack
- In-vehicle feedback systems
- Safety reporting and monitoring
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Cost Savings
Technology Category
- Functional Applications - Fleet Management Systems (FMS)
Applicable Industries
- Transportation
Applicable Functions
- Logistics & Transportation
Use Cases
- Fleet Management
- Driver Performance Monitoring
Services
- System Integration
About The Customer
Howick & Eastern is a public transport company based in Auckland, New Zealand. Founded in 1939 as Eastern Buses, the company expanded in 1962 with the acquisition of Howick Buses, adopting its current name. Today, it operates a fleet of over 175 buses, providing public transport, charter, and school bus services. As a subsidiary of Souter Holdings, Howick & Eastern is committed to safety and customer satisfaction, focusing on innovative solutions to enhance the quality of its services. The company employs over 100 drivers and is dedicated to improving road safety and passenger comfort through advanced technology and driver empowerment.
The Challenge
Howick & Eastern, a public transport provider in Auckland, New Zealand, faced challenges in improving road safety, reducing speeding, and enhancing customer comfort. The company aimed to achieve these goals by empowering bus and coach drivers with greater accountability, rather than relying on top-down management oversight. With a fleet of over 175 buses, the company sought a solution that would not only ensure safety but also improve the overall experience for passengers and drivers.
The Solution
Howick & Eastern selected GreenRoad for its democratic approach to driver behavior management. The GreenRoad system provides in-vehicle feedback, safety reporting, and monitoring for both drivers and managers, encouraging driver ownership of on-road behavior. This approach helps identify unsafe driving patterns and allows drivers to correct their behavior proactively. The system operates 24/7, gathering data on driver styles, vehicle performance, and areas for improvement. By analyzing this data, Howick & Eastern can identify patterns and address issues such as excessive speed in corners, ultimately enhancing safety and comfort for passengers and drivers.
Operational Impact
Quantitative Benefit
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