Blue Yonder > Case Studies > Keeping Pets Healthy & Happy at PetSmart

Keeping Pets Healthy & Happy at PetSmart

Customer Company Size

Large Corporate

Region

America

Country

United States
Canada
Puerto Rico

Product

Blue Yonder’s space planning solution
Blue Yonder’s floor planning solution
Blue Yonder’s assortment management solution

Tech Stack

Real-time data analytics
Inventory management system

Implementation Scale

Enterprise-wide Deployment

Impact Metrics

Customer Satisfaction
Productivity Improvements

Technology Category

Analytics & Modeling - Real Time Analytics

Applicable Industries

Retail

Applicable Functions

Sales & Marketing
Warehouse & Inventory Management

Use Cases

Inventory Management
Supply Chain Visibility

Services

System Integration

About The Customer

PetSmart, Inc. is the largest specialty pet retailer and the leading provider of competitively priced pet food, products, and services designed to keep pets, and their owners, happy and healthy. The company operates more than 1,600 stores and employs 55,000 associates in the United States, Puerto Rico, and Canada. In addition to its physical stores, PetSmart also has a thriving online business. The company offers a wide variety of proprietary and branded products and has partnered with Banfield Pet Hospital to provide in-store veterinary services. It also operates more than 200 PetsHotel® dog and cat boarding facilities.

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The Challenge

PetSmart, Inc., the largest specialty pet retailer in the United States, Puerto Rico, and Canada, faced a significant challenge in keeping the best assortments of products stocked and effectively displayed on store shelves to meet evolving customer needs. This challenge was particularly acute given the company's extensive network of more than 1,600 stores and a thriving online business. PetSmart's customer needs continue to evolve, making family-friendly localized assortments and space planning difficult to maintain across its stores. Furthermore, the company previously lacked visibility to customer demand across its stores and online operations, making strategic planning difficult. A continued focus on efficiency was also critical for offering competitively priced products and services.

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The Solution

To address these challenges, PetSmart turned to Blue Yonder’s space planning, floor planning, and assortment management solutions. These solutions provide PetSmart with real-time visibility for all parties involved in providing top-quality pet care, including the ability to adapt quickly to changes in customer demand. Through Blue Yonder’s space planning solution, PetSmart has the flexibility to match store merchandising to shoppers’ needs, creating pet-friendly retail stores with intuitive, easy-to-shop layouts. Additionally, since many pet parents’ shopping journeys cross multiple channels, PetSmart relies on Blue Yonder’s enterprise planning solution to gain market intelligence, giving them more visibility and control over inventory. The automated planning and planogram generation make operations more efficient and effective.

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Operational Impact

Real-time visibility to customer demand enables family-friendly localized assortments and the ability to quickly adapt as demand changes.
Space, floor and assortment planning capabilities enable PetSmart to create effective localized merchandise plans and shelf displays.
Automated planning and planogram generation make operations more efficient and effective.

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Quantitative Benefit

Improved customer satisfaction through better product availability and store layouts.
Increased efficiency in operations through automated planning and planogram generation.
Enhanced visibility and control over inventory across multiple channels.

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