Mystifly: Streamlining customer onboarding and supporting with Google Cloud GenAI
Customer Company Size
Mid-size Company
Region
- Asia
Country
- India
Product
- Vertex AI Agent Builder
- Dialogflow CX
- Cloud Functions
- Cloud Storage
Tech Stack
- Large Language Models (LLMs)
- Natural Language Processing (NLP)
- Google Cloud Platform
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Digital Expertise
Technology Category
- Analytics & Modeling - Natural Language Processing (NLP)
- Platform as a Service (PaaS) - Connectivity Platforms
- Application Infrastructure & Middleware - API Integration & Management
Applicable Functions
- Business Operation
Use Cases
- Predictive Maintenance
- Remote Asset Management
Services
- Cloud Planning, Design & Implementation Services
- Software Design & Engineering Services
- System Integration
About The Customer
Mystifly is a leading airfare distribution Platform-as-a-Service (PaaS) provider based in India. The company specializes in offering a Smart Selling Platform (SSP) Manager that enables travel agencies and online travel agents to configure how they source and sell airfare. Mystifly's platform is designed to streamline the process of managing airfare distribution, making it easier for users to navigate the complexities of airline industry terminology and configuration. The company's clientele primarily consists of travel agencies and online travel agents who rely on the SSP Manager to efficiently manage their airfare sourcing and selling processes. Mystifly's commitment to innovation and customer satisfaction has positioned it as a key player in the travel and hospitality industry, with a focus on leveraging advanced technologies to enhance user experience and operational efficiency.
The Challenge
Mystifly, an airfare distribution platform, faced the challenge of streamlining the configuration process for their Smart Selling Platform (SSP) Manager. While comprehensive documentation existed, new users, unfamiliar with airline industry terminology, often needed additional support from agents. This created a bottleneck in the onboarding process and stretched support resources thin. The company recognized that an intelligent chatbot could alleviate these issues. They sought a partner with expertise in conversational AI and natural language processing to develop a solution that could understand complex user queries and provide accurate responses.
The Solution
Google Cloud's Conversational and Generative AI solutions, particularly Vertex AI Agent Builder, stood out due to their advanced capabilities in natural language understanding, content extraction, and response generation. Google's ability to leverage Large Language Models (LLMs) and their experience in cloud-based solutions aligned with Mystifly's requirements for a scalable and intelligent chatbot. Google Cloud's proven track record, advanced technology, and comprehensive support convinced Mystifly that they were the ideal partner to help them achieve their goals of improving customer onboarding and support efficiency. The integration of Mystic into Mystifly's SSP Manager platform, powered by Google Cloud's Vertex AI and Gen AI, represents a significant advancement in customer self-service and support within the airfare distribution industry. By empowering users with self-service tools and intelligently escalating complex queries, Mystifly is on the path of setting a new standard for efficiency and customer satisfaction within the airfare distribution industry.
Operational Impact
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