PayWith Case Study
Customer Company Size
SME
Region
- America
Country
- Canada
Product
- Acumatica Financial Management Suite
- Acumatica Inter-Company Accounting Module
Tech Stack
- Cloud-based ERP
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Cost Savings
- Productivity Improvements
Technology Category
- Functional Applications - Enterprise Resource Planning Systems (ERP)
Applicable Functions
- Business Operation
Use Cases
- Supply Chain Visibility
Services
- Cloud Planning, Design & Implementation Services
About The Customer
Founded in 2012, PayWith is a technology company based in Vancouver and Toronto, Canada. The company helps brick and mortar companies connect, communicate and transact with customers through mobile loyalty, rewards and marketing programs. To be successful, the startup needed an affordable ERP that could handle very large transaction volumes, adapt to changing business practices, and scale effortlessly. PayWith creates and tracks mobile loyalty and membership advertising and handles transactions for its clients, their customers and third party affiliate marketers. The company needs to settle transactions appropriately, and quickly.
The Challenge
As they formulated their business plan, the founders of PayWith were faced with a big challenge: how could they handle the large number of transactions and customers they envisioned without making a huge investment in an enterprise-grade ERP? While they initially used Sage 50 to handle startup basics like payroll and expense tracking, they knew they needed to find a cloud-based solution to implement their mobile loyalty marketing and data analytics products. They needed a system that could not only handle their first customer, but their 100th and 1,000th and the tens of thousands of mobile transactions they imagined as PayWith scaled. PayWith needed an agile system that wasn’t too expensive out of the gate, and one that could change with time as their business model became refined.
The Solution
PayWith executives looked at a number of ERP packages including different Sage suites, QuickBooks, NetSuite, Intacct and SAP Business One. They narrowed the list to SAP and Acumatica, eventually deciding to build their business on Acumatica. PayWith worked with Acumatica partner Aqurus Solutions Inc. and its CEO Murray Quibell for the implementation, which took a mere five months from their purchase decision in November 2014 to go live. In addition to its flexible system that can be easily customized, Acumatica’s unlimited user pricing allows them to create customer portals where clients can log in and check the progress of various marketing campaigns.
Operational Impact
Quantitative Benefit
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