Pittsburgh Parking Authority's Transition to Mobile Parking Payments with ParkMobile
Customer Company Size
Large Corporate
Region
- America
Country
- United States
Product
- Go Mobile PGH app
- ParkMobile
Tech Stack
- Mobile Payment Integration
- Data Integration
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Revenue Growth
- Productivity Improvements
Technology Category
- Functional Applications - Remote Monitoring & Control Systems
- Networks & Connectivity - Software-Defined Networking
Applicable Industries
- Cities & Municipalities
- Transportation
Applicable Functions
- Business Operation
- Logistics & Transportation
Use Cases
- Smart City Operations
Services
- Software Design & Engineering Services
- System Integration
About The Customer
The Pittsburgh Parking Authority (PPA) is a key player in the city's efforts to innovate and modernize its infrastructure. Pittsburgh, known as the 'Steel City,' has undergone significant transformation since the closure of its steel mills in the 1980s. The city has embraced new industries such as advanced manufacturing, information technology, finance, healthcare, and energy. With a population of over 300,000 residents, Pittsburgh has positioned itself as a leader in innovation, particularly in its parking program. The PPA manages over 11,000 on-street parking spaces and 32 surface lots, making it a critical component of the city's transportation infrastructure. The authority's commitment to enhancing the parking experience is evident in its adoption of modern technologies and its focus on customer satisfaction.
The Challenge
The Pittsburgh Parking Authority (PPA) faced the challenge of modernizing its parking payment system to meet the growing demand for mobile payment options. With the city's transformation into a hub for new industries, there was a need to enhance the parking experience for residents and visitors. The PPA had already replaced its legacy parking equipment with modern multi-space, pay-by-plate meters in 2012. However, the demand for a pay-by-phone model was increasing, driven by inquiries from residents and successful implementations in other cities. The PPA issued a nationwide RFP to evaluate mobile parking apps, aiming to select a solution that could seamlessly integrate with existing systems and improve operational efficiency.
The Solution
The PPA selected ParkMobile as its mobile parking payment solution due to the company's established presence in the region and its ability to integrate seamlessly with Pittsburgh's existing parking systems. The implementation process involved several months of preparation to ensure full integration with the city's meters and enforcement technology. This integration allowed operators to access data from a single platform, streamlining processes and improving efficiency. ParkMobile collaborated closely with the PPA to create informative stickers and signage, helping to educate customers about the new mobile payment option. Additionally, ParkMobile brand ambassadors engaged with local businesses and universities to raise awareness of the app. The Go Mobile PGH app was launched within 60 days of the partnership, providing a seamless transition for customers already familiar with pay-by-plate technology.
Operational Impact
Quantitative Benefit
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