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Case Studies > Staffmark Uncovers Game-Changing Customer Insights with Dun & Bradstreet Solutions

Staffmark Uncovers Game-Changing Customer Insights with Dun & Bradstreet Solutions

Customer Company Size
Large Corporate
Region
  • America
Country
  • United States
Product
  • DNBi® toolset
  • D-U-N-S Number
Tech Stack
  • Business Intelligence
  • Analytics
Implementation Scale
  • Enterprise-wide Deployment
Impact Metrics
  • Cost Savings
  • Customer Satisfaction
  • Productivity Improvements
Technology Category
  • Analytics & Modeling - Real Time Analytics
  • Application Infrastructure & Middleware - API Integration & Management
Applicable Industries
  • Professional Service
Applicable Functions
  • Business Operation
Use Cases
  • Process Control & Optimization
Services
  • Data Science Services
  • System Integration
About The Customer
Staffmark is one of the largest staffing companies in the United States, with over 300 locations across 31 states. The company plays a crucial role in helping businesses find the right human resources to meet their needs, whether it's ramping up talent quickly for growth or adjusting resources due to economic uncertainties. Staffmark's competitive advantage lies in the service it provides, which involves making smart, upfront decisions about potential clients. The company is committed to workforce planning to meet human capital needs and believes that its success depends on finding the right employee for the right job.
The Challenge
Staffmark, a large staffing company in the U.S., faced the challenge of creating a global, unified view of its customers to make sound decisions about customer onboarding. The company needed a smart, repeatable way to turn its wealth of customer data into meaningful insights to speed up the sales process. The credit and collections department aimed to have a more global and unified view of accounts to make sound decisions, rank and prioritize collections, collaborate with sales, and deliver better bankruptcy and delinquency detection.
The Solution
Staffmark leveraged Dun & Bradstreet’s risk management solutions, specifically the DNBi® toolset with add-on modules, to maintain a healthier cash flow while managing risk. The company used near real-time business intelligence and analytics to rank and prioritize account receivables for collections, monitor bankruptcies and severe delinquencies, and incorporate credit investigations into the sales process. This collaboration with Dun & Bradstreet was integral to Staffmark's credit and collections process, from receiving an initial order to wrapping up a file. The use of Dun & Bradstreet’s D-U-N-S Number helped Staffmark better identify customer trends and prioritize collection efforts.
Operational Impact
  • Dun & Bradstreet helped Staffmark speed up its rate of deal closings and ensure the company closed with the right customers.
  • Year-over-year collections performance improved significantly, reducing the need for a large bad debt reserve.
  • Enhanced sales and finance collaboration, gaining centralized insight and better visibility into risk and opportunity.
  • Improved quote-to-cash cycle and operational efficiency, allowing Staffmark to innovate and deliver on its services.
Quantitative Benefit
  • Improved quote-to-cash cycle by 5 to 10%
  • Decreased bad debt by 5 to 10%
  • Business growth increased by up to 5%
  • Enhanced operational efficiency by 5 to 10%

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