Wyndham Hotels & Resorts Enhances Digital Experience with Okta Identity Solutions
Customer Company Size
Large Corporate
Country
- United States
Product
- Customer Identity Cloud
- Workforce Identity Cloud
- Okta Single Sign-On (SSO)
- Okta Access Gateway
- Okta Workflows
Tech Stack
- Single Sign-On (SSO)
- Adaptive Multi-Factor Authentication (MFA)
- Lifecycle Management
Implementation Scale
- Enterprise-wide Deployment
Impact Metrics
- Customer Satisfaction
- Productivity Improvements
- Cost Savings
- Digital Expertise
Technology Category
- Cybersecurity & Privacy - Identity & Authentication Management
- Application Infrastructure & Middleware - API Integration & Management
Applicable Functions
- Business Operation
- Sales & Marketing
Services
- Cybersecurity Services
- System Integration
About The Customer
Wyndham Hotels & Resorts is the world's largest hotel chain, with 9,100 hotels in over 90 countries. The company is known for its diverse range of travel experiences, offering friendly service and thoughtful amenities across its 22 iconic brands. Wyndham aims to make travel accessible for all, from big cities to small towns, beachfront resorts to highway hotels. The company places a strong emphasis on creating memorable guest experiences, both in-person and online, recognizing the importance of first impressions in the hospitality industry.
The Challenge
Wyndham Hotels & Resorts faced challenges with its on-premise Identity solution, which was fragmented and inefficient. The company needed a secure, seamless access solution for its systems to enhance user experiences for both employees and customers. The existing system had multiple applications with different logins, making it difficult to manage and track user access. With an increasingly remote workforce, Wyndham required a cloud-based approach to simplify access and bolster security.
The Solution
Wyndham implemented Okta Workforce Identity Cloud to provide secure, seamless access for its employees and franchisees. The solution included Single Sign-On (SSO) and Adaptive Multi-Factor Authentication (MFA) to enhance security and user experience. With Okta, Wyndham was able to integrate 160 applications behind SSO, improving access efficiency and security. The company also utilized Okta Workflows to automate Identity tasks, reducing development labor costs. For its loyalty program, Wyndham rolled out Customer Identity Cloud, providing secure, frictionless access for 100M loyalty members, enhancing customer loyalty and booking experiences.
Operational Impact
Quantitative Benefit
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