iNova Pharmaceuticals, a company that develops, markets, and sells a wide range of prescription medicines and non-prescription consumer health products across Asia, Australia, New Zealand, and South Africa, faced significant challenges in its planning process. The company's growth goals required a unified and synchronized approach to supply and demand planning, sales and operations planning, and inventory management. However, their reliance on Excel-based planning led to a fragmented process that varied across different geographies, compromising sustainability. The company was at risk should the owners of key spreadsheets depart, and the inconsistent use of spreadsheets across the team inhibited the adoption of best practices. Furthermore, region-specific data led to different planning processes, with no single source of truth across planning systems. Time was wasted on loading data into, and analyzing information from, disconnected solutions that existed only to compensate for functional gaps in spreadsheets. Safety stock scenario planning was cumbersome and difficult to implement, leaving the business exposed to stock-outs or over-supply.