Technology Category
- Platform as a Service (PaaS) - Application Development Platforms
- Sensors - GPS
Applicable Industries
- Agriculture
- Equipment & Machinery
Applicable Functions
- Logistics & Transportation
- Product Research & Development
Use Cases
- Farm Monitoring & Precision Farming
- Usage-Based Insurance
Services
- Cloud Planning, Design & Implementation Services
- System Integration
About The Customer
AgrodatAi is a digital platform designed for all stakeholders in the agricultural supply chain such as farmers, traders, processors, suppliers, banks, insurance companies, shippers, logistics agents, research facilities, educational institutions, and local and government entities. The company is based in Colombia and aims to develop technological solutions for the farming industry. AgrodatAi's goal is to provide tools for the stakeholders in the production chain to help them make better decisions based on their business needs, location, and products of interest, and also to provide links between them.
The Challenge
AgrodatAi, a Colombian company that develops technological solutions for the farming industry, faced a significant challenge in organizing and centralizing scattered information across the Colombian farming industry. The company aimed to provide a centralized service that would help stakeholders in the production chain make better decisions based on their business needs, location, and products of interest. One of the company’s main goals was to calculate the best locations to sell products, requiring a model to link the location of the production units (farms) with marketplaces or livestock auctions throughout Colombia. However, the lack of internet coverage and limited access to computers in Colombia’s rural areas presented AgrodatAi with its first challenge: building a 24/7 tool. Another challenge was digital literacy, as the tool needed to be accessible and easy for users to use and understand.
The Solution
To address these challenges, AgrodatAi developed Don Tulio, a 24/7 chatbot for farmers. This chatbot provides information and channels to manage credit and agricultural insurance. Users can contact Don Tulio through different channels, such as chat or text messages sent to their cell phones or smartphones. The development of Don Tulio was made possible through the help and advice of Google Cloud partner Servinformación, which trained all the team members so they could embark on the digital innovation journey. Google Cloud’s tools were instrumental in building the “best sale option” model, providing farmers with information to increase their bargaining power when selling their products. The use of Vertex AI enabled scaling more than 60 predictive pricing models for agricultural products in several markets, while Dataflow and Firebase have been instrumental for storing the information needed for users to interact on the platform.
Operational Impact
Quantitative Benefit
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