Entelo > Case Studies > AppDynamics Boosts Candidate Pipeline and Email Response with Entelo

AppDynamics Boosts Candidate Pipeline and Email Response with Entelo

Technology Category

Analytics & Modeling - Big Data Analytics
Analytics & Modeling - Predictive Analytics

Applicable Industries

Equipment & Machinery
Oil & Gas

Use Cases

Movement Prediction
Time Sensitive Networking

About The Customer

AppDynamics is a technology firm that has experienced significant growth in a short span of time, expanding to nearly 800 employees in under seven years. To keep up with its success, the company's recruiting team works tirelessly to keep its talent pipelines full, competing against other firms for valuable human capital. The team is committed to raising the company's profile and standing out in a crowded market. They are also focused on being a metrics-driven recruiting organization, using data and analytics to inform their strategies and decisions.

The Challenge

AppDynamics, a rapidly growing technology firm, faced several challenges in its recruitment process. The company lacked visibility into candidates who were most receptive to new opportunities, which hindered their ability to reach out to potential hires at the right time. They also struggled with low email response rates and relied on a manual tracking process using Excel, which was time-consuming and inefficient. Furthermore, AppDynamics had a strong desire to continue being a metrics-focused recruiting organization, but their existing processes and tools were not supporting this goal effectively.

The Solution

AppDynamics turned to Entelo, a comprehensive recruiting platform, to address these challenges. They utilized Entelo's predictive analytics to source candidates at their most receptive time, which increased their candidate pipeline by 20%. To improve their email response rates, AppDynamics used Entelo's email tracking tool. This tool allowed them to coordinate and track candidate engagement more effectively, resulting in a 15% boost in email response rate. Additionally, AppDynamics used Entelo's data-rich candidate profiles to personalize their messages and deepen the human connection with potential hires. They also automated the coordination and tracking of hundreds of candidate emails, moving away from the tedious Excel spreadsheets. To ensure the tool's effective use, the company implemented a weekly competition among recruiters and reviewed email conversion rates regularly.

Operational Impact

The use of Entelo has significantly improved AppDynamics' recruiting operations. The platform's predictive analytics have enabled the team to connect with candidates when they are most likely to be open to new opportunities, increasing the effectiveness of their outreach efforts. The email tracking tool has not only improved response rates but also streamlined the communication process, freeing up valuable time for the recruiters. The data-rich candidate profiles have allowed the team to personalize their messages, enhancing the human connection with potential hires. The automation of email coordination and tracking has eliminated the need for tedious manual processes, increasing efficiency. Furthermore, the weekly competition among recruiters and regular review of email conversion rates have ensured the effective use of the tool and maintained high performance levels.

Quantitative Benefit

Increased candidate pipeline by 20% using Entelo's predictive analytics
Boosted email response rate by 15% using Entelo's email tracking tool
Automated the coordination and tracking of hundreds of candidate emails, moving away from manual Excel tracking