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Dongqing Zhu
Psychology
Capital Normal University
Beijing
Language: Chinese, English
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Decision-Making Consumer Behavior Risk Communication Social Comparison Psychology Perception Behavior Cognition Interaction
Areas of Focus
  • Decision Psychology
  • Consumer Behavior
  • Risk Perception
  • Risk Communication
  • Social Comparison
Work Experience
  • 2012.08-present - Capital Normal University - Lecturer
Academic Background & Achievements
  • 2007-2012 Ph.D., Applied Psychology: Peking University
  • 2003-2007 B.A., Psychology: Beijing Normal University
Publications
  • When do people feel more risk? The effect of ambiguity tolerance and message source on purchasing intention of earthquake insurance, Dongqing Zhu, Xiaofei Xie, & Jiaqiu Xie, 2012
  • Information source and valence: How information credibility influences earthquake risk perception, Dongqing Zhu, Xiaofei Xie, Yiqun Gan, 2011
  • Which One Is Better, Maximizing or Satisficing?, Dongqing Zhu, Xiaofei Xie, 2013
  • Expectation Discrepancy effect in the crisis, Xiaofei Xie, Dongqing Zhu, 2011
Awards
  • 2013: Third Prize in the Capital Normal University Young Teacher Teaching Basic Skills Competition
  • 2016: Excellent Undergraduate Professional Teaching Internship Instructor at Capital Normal University
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