Titan Supply Group, a laminate-flooring importer based in the Pacific Northwest, was facing significant challenges with its less-than-truckload (LTL) shipments. The company, which imports its products from overseas and distributes them to flooring retailers across the United States, was grappling with the common LTL industry issues of damaged and lost freight. This was not only causing financial losses due to the need for restocking damaged goods and filing damage claims, but it was also damaging the company's reputation. The LTL industry's unreliable service, unexpected fees, and poor operating service at the dock were causing significant operational issues for Titan Supply. The company needed a solution that would eliminate these issues and allow it to maintain its stringent schedules and meet its customers' strict delivery requirements.

Berlin Packaging, a global Hybrid Packaging Supplier, faced significant challenges in maintaining its high service level of 99% on-time delivery rate for warehouse customer shipments. The company had been relying on traditional less-than truckload (LTL) shipping services to fulfill its partial and LTL shipping needs. However, this method often resulted in unreliable transit and damaged freight, leading to substantial overhead costs at enterprise volumes. Additionally, the costs associated with LTL and partial shipments were becoming a problem. Berlin Packaging also had a desire to lower its carbon footprint, which was not being addressed by their existing shipping methods.

Greenshield Organic, a manufacturer of organic and sustainable cleaning products, was facing a significant challenge in meeting the stringent distribution center requirements of major retailers. The company, which was founded on the premise of providing safer alternatives to conventional cleaning products, had been successful in gaining shelf space with several major retailers due to the high demand for environmentally responsible products. However, being a supplier for nationally recognized chains posed many logistical challenges. Large retailers require consistent supply and operate logistics under a strict protocol, imposing hefty fines and additional charges if a supplier fails to meet delivery requirements. With hundreds of thousands of suppliers selling their products through these retailers, precision and efficiency in logistics became a necessity for Greenshield Organic to maintain its growth and reputation.