Makezu, a startup co-founded by Hélène Lucien and Anne-Sophie de Gabriac, was created to help bootstrapped startups, entrepreneurs, and small businesses send personalized messages to target customers on Twitter. The challenge was to find potential customers on Twitter and send them a personalized message when they express a need for a product, especially at important life milestones. The goal was to assist businesses with low budgets or small teams to find and interact with their target audience. However, neither of the co-founders had a development background, which posed a significant challenge in building the Makezu app.

Martechbase was founded by Agu Rejon, a professional marketing technologist, to address a significant challenge faced by marketing teams: optimizing their investments in marketing technology. The marketing technology landscape is vast and complex, with over 8,000 solutions available. This makes it difficult for marketing teams to identify the right tools and methods to grow their business and overcome challenges. Furthermore, the lack of a centralized, searchable resource for marketing solutions makes it difficult for marketers to discover and evaluate potential tools. The challenge was to create a platform that could index and enrich the data of these marketing solutions, making it easier for marketers to find the right tools for their needs.

The challenge faced by many meal prep subscription services like Blue Apron and HelloFresh is the lack of eCommerce platforms that cater to their unique needs. Existing platforms such as WIX, Shopify, or Weebly are not designed to support the specific requirements of selling meal prep subscriptions online. This results in businesses wasting time and money using tools that complicate the online ordering experience. The end-to-end logistics of fulfilling meal subscriptions also become a challenge due to the lack of suitable tools. Additionally, the process of setting up meal plans, pricing, order deadlines, and monitoring orders, deliveries, and revenue figures is often cumbersome and inefficient.

Med Helper Now, a platform designed to connect home healthcare service providers with those in need, faced the challenge of building a large-scale platform with a small team. The co-founders, Moazzam Khan and Nicole Harrison, had coding experience but the scale of the project was beyond their capacity. They needed a solution that could provide them with professional components, data integration, and security while also being cost-effective and time-efficient. The platform needed to cater to two types of users - service providers and service users - and provide them with different functionalities. For service providers, the platform needed to verify licenses, manage bookings, and handle payments. For service users, it needed to facilitate bookings, manage payment settings, and enable communication with service providers.

MenuNV founder, Sandra Vallance, was faced with the challenge of finding a solution to the time-consuming task of meal planning. She identified that while there were numerous recipe-related apps available, none offered automated meal planning, a feature she believed could save users significant time. The challenge was to create an app that could generate a weekly menu plan and shopping list at the click of a button. However, as a senior executive and CEO, Sandra lacked the time to learn full-stack development to bring her idea to life. She needed a platform that could help her develop her app quickly, efficiently, and at a low cost.

Steven Junio, the founder of My Daily Workouts, was faced with the challenge of creating an app that could help people find and create exercise routines that best suit their needs. He initially started with Android app development but soon realized that web apps were a better fit for his project. However, he encountered several roadblocks while trying to build advanced features using traditional web development platforms. The main challenge was to create an app that could offer a wide range of workout routines and also allow users to customize their workouts based on their fitness objectives.

The founder of My Fishing Tournament, Robin Conn, was faced with the challenge of managing a charity fishing tournament. The traditional methods of conducting such tournaments were cumbersome and often led to challenges at the end of the tournament. The process of submitting catches was manual and time-consuming, requiring fishers to physically present their catches for measurement and scoring. This not only slowed down the process but also created room for errors and disputes. Additionally, the lack of a real-time leaderboard made it difficult for participants and spectators to keep track of the competition's progress. Conn, with his experience in building data-driven e-commerce platforms, was looking for a solution that could streamline the process and make the tournament more engaging and transparent.

The world's food production system has been identified as a significant contributor to various ecological issues, including global warming. A significant challenge in this sector is the lack of transparency in food production processes. This opacity makes it difficult for consumers to make informed decisions about their food choices. Many consumers are interested in understanding the impact of their food choices on animal rights, the environment, and the local economy. However, the absence of a platform that provides this information in a comprehensive and accessible manner has been a significant barrier.

The challenge was to create a platform that could help individuals and corporate users manage their administrative tasks online. The co-founders of My Virtual Assistant, Wes Thomson and Lindsay Thomson, aimed to build a personal assistant app that could handle various tasks, profiles, memberships, track costs, and preferences for their assistants. The goal was to increase efficiency by allowing the team to focus on the app's users without compromising features like user interface. The challenge also included making the virtual assistant service accessible to any person or company in any country, at a reasonable cost.

The COVID-19 pandemic has necessitated the implementation of effective contact tracing measures to curb the spread of the virus. Businesses, individuals, and public health organizations are in dire need of a reliable contact tracing tool to safely resume their day-to-day activities. Existing contact tracing tools primarily rely on GPS tracking, which has proven to be ineffective and raises security concerns. The creators of My-Trackr, Rahul Chitko and Subhash Pai, along with their team of talented high school students, recognized this gap and the urgent need for a more effective and secure contact tracing solution.

MyDomos, a marketplace for booking tours of private historic homes, faced the challenge of creating a platform that could cater to two distinct user groups: homeowners and visitors. The homeowners needed a platform where they could list their homes for tours, describe the features of their house, and propose a tour at a date and time of their choosing. On the other hand, visitors required a platform where they could easily find and book a tour, complete the reservation with a secure payment system, and receive all the necessary details for the tour. The challenge was to create a user-friendly, secure, and efficient platform that could cater to the needs of both these user groups.

Steven Laidlaw and his colleague Taylor, founders of myRPlanner, started their careers as engineers at an oil and gas SaaS company with very little programming experience. They were tasked with building a condominium reserve fund management app. The challenge was to create an app that could be used by Reserve Plus engineers during onsite inspections to calculate volumes, capture age and condition, and collect photos of various condo components. This information would then be used to auto-generate the reserve fund study. The data would be stored in the myRPlanner database and used by condo boards and management to generate financial updates, 5-year plans and budgets, RFQs, investment recommendations, and risk assessments. The founders wanted to offer their services on a 5-year contract, amortizing the cost of the reserve fund over 5 years. They aimed to be the only reserve fund provider offering subscription-based SaaS.

The traditional method of chimney inspection is a manual process that requires physical presence and expertise. This method is not only time-consuming but also poses a risk to the inspector. Furthermore, homeowners often neglect regular chimney inspections due to the inconvenience and cost associated with hiring a professional inspector. This neglect can lead to potential hazards such as house fires caused by unsafe fireplaces. Leslie T. Borerwe, a qualified chimney inspector, software product manager, and front-end developer, recognized these challenges and sought a solution that would make chimney inspection more accessible, efficient, and safe.

N-Arcade, a free online gaming app, was looking for a way to quickly and easily test and implement new ideas without having to rely on a development team. The app, which offers over 100 different games, was founded by Fernando Campos, who is also the co-founder and CEO of Nuuvem.com, one of the largest PC gaming distribution platforms in Latin America. The challenge was to find a platform that would allow for rapid experimentation and testing of new concepts, without compromising on the quality of the games or the user experience. Additionally, the team wanted to streamline processes that were previously managed in unsafe or unreliable ways, such as Excel, AirTable, and Trello.

The COVID-19 pandemic led to a massive layoff of workers across various industries, with the hospitality sector being one of the hardest hit. Traditional job boards were not providing enough diverse opportunities for these professionals, especially in the context of remote work. The founder of No Call No Show, Yolanda Wu, identified this gap and sought to create a platform that would offer a wider range of job options for hospitality professionals. The challenge was to build a platform that was flexible, user-friendly, and could be updated in real-time based on user feedback.

Joshua Tiernan, the founder of No Code Founders, faced a challenge when he tried to launch a job board app using an off-the-shelf job board builder. The tool did not provide the functionality he needed, leading to a lot of manual workarounds to achieve his desired outcome. He was looking for a solution that would allow him to build a fully functional web app quickly and efficiently. Additionally, he wanted to create a community for founders who were building startups using no-code tools, a niche that was not well-served at the time.

Adam Lack, the founder of No-Code Cycle, was faced with the challenge of creating a marketplace for buying and selling no-code projects. He wanted to build a platform that would allow users to list their projects, manage their listings, and track their performance over time. However, he lacked the coding skills necessary to build such a platform. He needed a solution that would allow him to build his app quickly and make changes without having to involve a third party. This was particularly important as he wanted to be able to put his ideas into action immediately.

Jason K, the founder of NoCodeMinute, identified a significant challenge faced by many users of the no-code platform, Bubble. With the COVID-19 crisis, there was a surge in the number of people turning to Bubble to start their own businesses from home or to create software to help their existing businesses run more efficiently. However, many of these new users struggled with understanding how to use the platform effectively. They often spent hours on the Bubble forum, trying to find answers to their problems, without even knowing how to articulate their issues correctly. Jason, with his background in teaching and helping others, saw an opportunity to assist these users and fulfill his goal of starting his own business.

Northern Raised, a company specializing in the delivery of grass-fed, naturally-raised meats and fish, faced the challenge of creating a user-friendly platform for their customers. They needed a system that would allow users to browse their products, check delivery zones, create an account, and manage a shopping cart. The platform also needed to integrate with Stripe for payment processing and provide a user account dashboard for managing subscriptions and monthly box selections. On the administrative side, the platform needed to facilitate order and customer management, analyze Lifetime Value (LTV), and track product counts. The challenge was to find a solution that was flexible and customizable to meet these unique needs.

Nóz Delivery, an online food delivery software based in Brazil, was created with the aim of assisting small and medium-sized businesses. The founder, Welton Luiz, has a rich background in the food industry and a passion for technology. However, he faced the challenge of building an online ordering tool that was both practical and cost-effective. The tool needed to allow businesses to manage and register products, define delivery distances, prices, and times, and provide real-time reports. Additionally, it was crucial for the tool to maintain profits for a fixed monthly amount, allowing businesses to receive sales figures without any hassle.

The beauty and personal care industry has historically underserved people of color, particularly African Americans. Existing review platforms often fail to consider physical traits such as hair texture, acne, and aging, which are crucial factors when choosing personal care products. This lack of inclusivity and personalization in product reviews leads to uninformed decisions, information gaps, and wastage of money on unsuitable products. Marjai Roberts, the founder of NuNotions, experienced this problem firsthand while trying to find natural products for her hair. She realized the need for a platform that could provide product reviews based on individual physical traits to help consumers make informed decisions.

Nutriso was conceived with the aim of helping individuals optimize their performance, reduce their carbon footprint, and minimize animal suffering by finding and consuming the most nutritious plant-based foods. The challenge was to create a platform that could rank over 2,300 vegan and vegetarian-friendly foods based on their protein, iron, calcium, vitamins, and other nutrients. The founder, Alex Pethick, had a background in marketing and a basic understanding of CSS and HTML, but lacked the coding skills necessary to bring his idea to life. He needed a solution that would allow him to create a fully-functional web app without having to write a single line of code. Furthermore, he wanted a tool that could handle databases, workflows, and design elements, and produce an app that was indistinguishable from those written in traditional programming languages.

The Architecture, Engineering, and Construction (AEC) industry often struggles with finding and comparing common building elements like railings, windows, and doors. The process can be time-consuming and inefficient, especially when professionals have to sift through multiple sources to find the information they need. Additionally, traditional methods of showcasing building materials do not provide a comprehensive view of the product, making it difficult for architects, contractors, and developers to fully understand the product's features and functionalities. Omar Fagundo, the founder of Objectt, identified this gap in the market and sought to create a solution that would streamline the process of finding and comparing building materials, while also providing an immersive product experience.

OceanAir, a leading tourist operator in Dubai, was grappling with the challenge of modernizing their PHP-based site into a contemporary booking app for tours, activities, and holiday packages in the Middle East. The existing system was a mix of third-party tools that were not efficient in organizing their daily operations and streamlining their tourism activities. The company was also facing difficulties in maintaining a smooth collaboration with other sales channels like online travel agents and local companies. The tech side of the company was struggling to keep up with the pace of change in the rest of the organization. Design and coding tasks were time-consuming, and many good ideas had to be discarded because their implementation would take too long or wouldn't be worth the investment.

The production industry is a complex ecosystem of creatives, crew, talent, and clients. However, the industry lacked a platform that could enable these stakeholders to professionally connect, build relationships, and collaborate effectively. Independent creatives, crew, and talent often found it challenging to find work, manage themselves, and collaborate with each other. The industry needed a solution that could streamline these processes and make it easier for stakeholders to connect and collaborate. Kat Mofokeng, a producer and production manager for Mr. Price, identified this gap in the market and decided to create a solution.

The founder of OnOtto, Tony Kau, identified a common problem faced by many households: staying on top of periodic maintenance tasks. These tasks, which range from home system maintenance to vehicle upkeep, personal health, and pet care, are often overlooked or forgotten due to the lack of an efficient reminder system. Existing solutions, such as calendar reminders and checklist apps, did not offer the necessary features and workflow conducive to managing the periodic maintenance cycle for households. The challenge was to create an app that could effectively manage these tasks, send recurring reminders, and even connect users with service providers for specific tasks.

The sports industry has undergone significant transformation over the last 8-10 years, largely due to the rise of technology and social media. However, the job market within this industry has not kept pace with these changes. There is a lack of transparency and information about job opportunities, making it difficult for job seekers to evaluate potential roles and employers. This challenge was recognized by Matt Morrison, Founder & CEO of Openly, who sought to create a platform that would break down these barriers and provide greater transparency to job seekers in the sports industry.

OrganicNearby was founded with the aim of providing users with access to safe and healthy food by connecting them with local farmers, vendors, and products. The team, who have known each other in the startup community for 10 years, faced the challenge of creating an app that could serve as a portal, search engine, and directory for fresh, local, and organic food sources. The goal was twofold: to provide a free resource for small farms and vendors to market their products, and to create a marketplace for health-conscious consumers to easily search for fresh, local, and organic food in their community. However, the team was non-technical and needed a platform that would allow them to move forward quickly without the need to rely heavily on a technical co-founder.

Otis Tax, an online platform for tax returns in the UK, was born out of a recognized need for resources to assist individuals in filing their taxes independently. The founder, Ozzy Drakes, a qualified tax accountant with extensive finance experience, identified a gap in the market for a user-friendly, accessible platform that could simplify the tax filing process for individuals with uncomplicated financial affairs. These individuals, who may be self-employed, have sold shares, receive investment income, or own properties, often struggle with the complexities of tax filing and lack the resources to do it efficiently and accurately. The challenge was to create a platform that could cater to these individuals, providing them with a straightforward, intuitive tool for managing their tax affairs.

The p2p Business Awards was conceived to address the need for affordable recognition and public relations (PR) for small businesses, solo entrepreneurs, and social enterprises. The founder, David M. Simons, a project manager without a technical background, was inspired by an article about an entrepreneur who used Bubble, a no-code platform, to launch a product. The challenge was to create a web-based awards platform where peers could judge each other’s entries, eliminating the need for gala dinners or secret panels of judges. The goal was to provide participants with low-cost recognition and PR, along with a press kit that includes a personalized certificate page, press release, and web page.