Accelerating the User Experience for China’s Largest Online Retail Site
公司规模
Large Corporate
地区
- Asia
国家
- China
产品
- A10 ADC
- A10 Networks aVCS™ Virtual Chassis System
技术栈
- Linux
- Apache
- Squid
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
- Energy Saving
技术
- 功能应用 - 远程监控系统
- 网络与连接 - 网络管理和分析软件
- 网络与连接 - 路由器和网桥
适用行业
- 电子商务
- Software
适用功能
- 商业运营
- 销售与市场营销
用例
- 远程资产管理
- 远程控制
服务
- 系统集成
- 软件设计与工程服务
关于客户
Launched in 2003, Taobao, owned by Alibaba Group Holding Ltd., is the largest Internet retail and trading website in China. It services nearly 100 million registered users and hosts more than 1.5 million sellers offering a comprehensive range of products. As the primary online shopping destination for the largest online population in the world, Taobao reached an annual transaction volume of almost $15 billion in 2008, equating to approximately one percent of China’s total retail trade. Taobao’s operations are supported by over 10,000 servers concentrated in a handful of data centers, along with many content delivery network (CDN) sites. The data centers support web browsing and e-commerce transactions for Taobao’s users, ensuring a seamless shopping experience.
挑战
Taobao, the largest Internet retail and trading website in China, faced significant challenges in handling the rapidly increasing load on its data center and CDN sites. The old systems in their data centers could not provide the required high performance at Layer 7, leading to instability and inefficiency. With nearly 100 million registered users and growing, the data center traffic was taxing on the network and application servers. Taobao needed a solution that could handle the increasing load on Layer 4 services in the data center and provide better Layer 7 performance to accommodate the demands on the CDN and its nodes. The primary challenge was to ensure that the site remained available for users while managing traffic surges and volume growth effectively.
解决方案
To address the challenges, Taobao evaluated various load balancing options and decided to transition to the A10 ADC platform. They initially purchased and deployed more than 30 units of the most advanced A10 ADC platform along with 6 mid-range units. The A10 ADCs include Flexible Traffic ASICs, which move functions into the hardware for the highest performance, freeing the main CPUs for advanced processing. In the data centers, the A10 ADC performs core Layer 4 server load balancing and reliability services such as session synchronization with High Availability and DDoS protection. In the CDN sites, the A10 ADC delivers Layer 7 server load balancing and application acceleration services such as connection reuse and URL-hashing to ensure the fastest user experience. The key deciding factors for Taobao to upgrade to the A10 ADC were higher performance at Layer 4 and Layer 7, better value for money, and superior stability. A10 ADCs’ industry-leading performance allowed Taobao to install two systems for every four they had deployed in the past, translating to a 2:1 data center consolidation ratio and equivalent operational efficiency. Additionally, A10 provided outstanding technical support and services that ensured rapid deployment into Taobao’s data centers and CDN.
运营影响
数量效益
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