ACTIVE Energizes Event Participation and Revenue with APIs
公司规模
Large Corporate
产品
- TIBCO Mashery
技术栈
- API Management
- Cloud Infrastructure
实施规模
- Enterprise-wide Deployment
影响指标
- Productivity Improvements
- Revenue Growth
- Customer Satisfaction
技术
- 应用基础设施与中间件 - API 集成与管理
- 平台即服务 (PaaS) - 连接平台
适用行业
- Software
- Professional Service
适用功能
- 商业运营
- 销售与市场营销
服务
- 系统集成
- 软件设计与工程服务
关于客户
ACTIVE Network is the premier global marketplace for activities and events, connecting participants and activity organizers, while offering actionable business intelligence through its industry-leading data solutions and insights platform. The company hosts the world’s largest directory of sports and recreational activities, facilities, venues, and classes. It collects all participant and event data so thousands of organizers can manage data and payments seamlessly and effectively. ACTIVE Network aims to help transform and grow event organizations everywhere by providing a comprehensive platform that supports various activities and events. The company is dedicated to enhancing the experience for both participants and organizers through its innovative solutions and extensive network.
挑战
ACTIVE helps organizers transform and grow their businesses. The company hosts the world’s largest directory of sports and recreational activities, facilities, venues, and classes—and collects all participant and event data so thousands of organizers can manage data and payments seamlessly and effectively. “Our goal is to help transform and grow event organizations everywhere,” says Kristin Carroll, vice president of corporate and consumer marketing. “We had an API. We just didn’t have the knowledge or resources to implement it to its full potential from development to monetization,” explains Ms. Carroll. The company was looking for ways to broadly share customer activities that would fit with its cloud infrastructure. Further, it wanted to replace ETL systems with APIs, increase IT efficiency while keeping costs below average, and implement a secure API management solution that could scale with global growth.
解决方案
ACTIVE Network looked at its API program as an innovation and incubator opportunity but needed expert guidance to move forward. The company aligned with TIBCO and utilized TIBCO Mashery® to expand the functionality of its API and leverage connections with the developer community to drive usage and adoption. Through Mashery, ACTIVE built its open data ACTIVE Access Platform, providing multiple APIs to serve different needs. The company added hundreds of partners, ranging from vertically focused companies to larger organizations. Developer relations became an integral part of the API strategy, with a dedicated support team to communicate with the developer community and foster relationships. Mashery automated account and API key creation provided quicker and smoother onboarding, reducing the need for extensive account management. The Mashery-made developer portal allowed partners to easily learn about ACTIVE’s multiple APIs and how to monetize opportunities through the affiliate program, which awards a percentage of every transaction or activity sign-up.
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
SET Creative Ditches Google Vault for Datto Backupify
When Kienholz first started at SET, the staff was using Microsoft Outlook for email with no form of data backup. It became apparent that something needed to change as the staff was often burdened with trying to recover emails from departed employees. Kienholz transitioned the team to Google’s Gmail and implemented Google Vault for backup purposes. While SET employees quickly adjusted to Gmail, which many use for personal email, the same could not be said for Google Vault. “Unlike most Google products, Vault was not user friendly at all. It’s very hard to search for items. We never really figured out how to do a restore either,” explained Kienholz. Due to SET’s work with high-profile brands, projects often go through many rounds of revisions right down to the eleventh hour. This means that every bit of information - especially data living in project managers’ emails - is crucial to delivering clients a polished design at deadline.
Case Study
Infosys achieves a 5–7 percent effort reduction across projects
Infosys, a global leader in consulting, technology, and outsourcing solutions, was facing significant challenges in application development and maintenance due to its distributed teams, changing business priorities and the need to stay in alignment with customer needs. The company used a mix of open source, home-grown and third-party applications to support application development projects. However, challenges resulting from distributed teams using manual processes increased as the company grew. It became more and more important for Infosys to execute its projects efficiently, so they could improve quality, reduce defects and minimize delays.
Case Study
Arctic Wolf Envelops Teamworks with 24x7 Cybersecurity Protection and Comprehensive Visibility
Teamworks, a leading athlete engagement platform, faced rising cyberthreats and needed enhanced visibility into its network, servers, and laptops. With software developers connecting from all over the world, the company sought to improve its security posture and position itself for future growth. The company had a secure platform but recognized the need for a more proactive solution to identify gaps within its technology infrastructure. Data exfiltration and malicious access were top concerns, prompting the need for a comprehensive security upgrade.
Case Study
Sawback IT and Datto Save Client From a Costly Mistake
Ballistic Echo, a software development house, faced a critical challenge when human error led to the deletion of thousands of lines of unique code. This incident occurred before the code was pushed to source control, resulting in significant loss of time, revenue, and work. The previous file-level backup solution they used was slow and inefficient, making it nearly impossible to manually recreate the lost work. The need for a more reliable and efficient business continuity solution became evident to avoid such disasters in the future.
Case Study
Opal Helps Customers Shine Thanks to Datto
SP Flooring & Design Center faced a ransomware attack that encrypted and locked their files. The attack was initiated through a compromised service account set up by an outside vendor. The ransomware infection was isolated quickly, but there was a concern about the extent of the data at risk. The company had backups in place but was unsure of how much information was compromised. The situation required immediate action to prevent further damage and restore the affected data.
Case Study
Zapier Aggregates Multiple Analytics in a Single Dashboard with the New Relic Platform
Zapier, a company that enables non-technical users to push data between hundreds of web applications, was facing a challenge in automating and provisioning servers for optimal performance. The company's environment consisted of 50 Linux servers on the Amazon Elastic Compute Cloud (EC2), a Django application split across several servers, and a backend consisting of a dynamic number of celery task workers fed by messages published to a RabbitMQ cluster. They also maintained a number of internal web services on nginx in front of Gunicorn and Node.js processes. Redis handled simple key and value stores, with logging handled by Graylog2 and ElasticSearch. However, they realized that no level of automation would be sufficient without an effective monitoring solution in place. They needed a tool that could provide immediate alerts when something was breaking and could be easily implemented into their environment.
