Yellowfin > 实例探究 > An embedded analytics solution that is changing the game for insurance firms.

An embedded analytics solution that is changing the game for insurance firms.

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公司规模
Large Corporate
产品
  • UnderwriteMe
  • Yellowfin
  • H2O.ai
技术栈
  • ETL layers
  • Google Analytics
  • D3 JavaScript
  • R
  • Monet
实施规模
  • Enterprise-wide Deployment
影响指标
  • Cost Savings
  • Productivity Improvements
  • Customer Satisfaction
  • Digital Expertise
技术
  • 应用基础设施与中间件 - 数据可视化
  • 分析与建模 - 预测分析
  • 应用基础设施与中间件 - 数据交换与集成
适用行业
  • 金融与保险
适用功能
  • 商业运营
  • 质量保证
服务
  • 数据科学服务
  • 系统集成
关于客户
UnderwriteMe is a global fintech organisation that uses digital technology to transform the way life insurance is bought and sold. By offering insurers a new way to consume and serve up rich data services, UnderwriteMe delivers significant cost and time efficiencies to existing sales processes. At the heart of UnderwriteMe’s integrated suite of software products is a revolutionary quote and underwriting rules engine, which gives insurers hands-on control of their Protection products. For intermediaries, UnderwriteMe delivers a seamless comparison service that provides clients with access to a single process to quote, underwrite, and buy multiple insurance products from a wide range of providers.
挑战
Traditionally, insurers have been starved when it comes to underwriting data. They rely heavily on risk and pricing actuaries to underwrite their Protection products. And in the case of reinsurance firms, they need to provide additional data insights to insurers as part of their reinsurance process. Previously, underwriters might gain access to updated underwriting data on a monthly basis, and this data is crucial to understand how their rules have performed. So being able to analyse and make changes to their pricing rules, and deploy those changes into production, used to take months. Lead Consultant, Rikus van der Merwe of UnderwriteMe, explains, “We turn that feedback loop around in minutes, so underwriters can make changes to the rules engine and deploy those changes once they are tested and are completely happy with them. They can get Management Information (MI) feedback in fifteen minutes, which is previously unheard of.” For intermediaries, UnderwriteMe, wanted to break down the traditional, fractured sales process by delivering real-time underwriting. This means that when customers are comparing prices and products, they know that the premiums they are seeing are accurate, personalised, and fully underwritten by insurers.
解决方案
UnderwriteMe understood the challenges that insurers and intermediaries faced. They worked with key decision makers and potential customers to design an integrated suite of software that allows underwriters to rapidly create brand new rules, or amend rules to suit their own philosophy, interact fully with live cases, and create customised reports and dashboards with drill down capability for more detailed analyses. As part of this suite, Yellowfin was selected as the front-end analytics and data visualisation tool. Yellowfin is a white-labelled, fully embedded solution which means that customers can apply its ‘plug-and-play’ capabilities and completely brand the reporting interface in line with their corporate palette. Furthermore, customers can create and schedule their own reports and maintain full auditability. UnderwriteMe is a feature rich platform that captures purchase data, on web or comparison sites, and augments it with statistically available data such as Mosaic and Google Analytics. All of this rich data flows into Yellowfin, primarily via ETL layers, and it gets populated into non-aggregated data marts. With Yellowfin seamlessly integrated into UnderwriteMe’s rules engine, it becomes incredibly easy for their customers to create their own reports, drill down into individual records, where required, and easily compare different business routes.
运营影响
  • UnderwriteMe provides a seamless comparison service for intermediaries, allowing clients to quote, underwrite, and buy multiple insurance products from a wide range of providers.
  • The platform captures purchase data and augments it with statistically available data such as Mosaic and Google Analytics.
  • Yellowfin's integration allows customers to create their own reports, drill down into individual records, and easily compare different business routes.
  • The Google Analytics plugin has been particularly beneficial, allowing for easy integration and immediate use.
  • The platform supports a mixed audience of underwriters, actuaries, and internal BI/MI teams, providing powerful data mining capabilities.
数量效益
  • Management Information (MI) feedback in fifteen minutes.
  • Five years of continuous product refreshment by Yellowfin.
  • 7.4 release of Yellowfin with new and innovative features.

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