Delivering Exceptional Customer Experience at Inenco
公司规模
Mid-size Company
地区
- Europe
国家
- United Kingdom
产品
- SnapLogic Enterprise Integration Cloud
- Microsoft Dynamics CRM
技术栈
- SQL Server
- JDBC
- SOAP/REST
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Digital Expertise
- Productivity Improvements
技术
- 应用基础设施与中间件 - 数据交换与集成
- 平台即服务 (PaaS) - 连接平台
适用功能
- 商业运营
- 销售与市场营销
服务
- 系统集成
- 软件设计与工程服务
关于客户
Inenco, founded in 1968, is a company that offers utility management strategy and solutions to organizations seeking to optimize their energy and utility cost & consumption. Headquartered in Lytham, UK, Inenco operates within the energy industry and employs 507 people. The company generates an annual revenue of approximately £30 million. Inenco's primary focus is on providing exceptional customer experiences by delivering real-time, unified data through its client portal. This allows customers to monitor their energy consumption and optimize their energy usage effectively. Inenco's data-led services are crucial for the effective management of customer portfolios, and the company is committed to developing data-driven energy solutions to meet its customers' needs.
挑战
A seamless customer experience is crucial for Inenco to stand out from its competitors. The company needs to effectively develop data-driven energy solutions and provide its customers with real-time and holistic energy data within the client portal. Over the years, Inenco's IT team has built and managed various in-house systems to collect energy data from each utility site. However, these systems and databases were not easily mapped to retrieve data pertinent to business users and customers. Data sources residing in those systems also came in different formats, resulting in tremendous time and effort for IT to transform data into a single, standardized format, and to eliminate data duplication. It was near impossible for business users across the organization to have a consolidated view of information to effectively manage day-to-day internal operations, to develop energy strategies and recommendations, or to provide customers with real-time energy data in their client portal.
解决方案
Inenco sought an integration platform-as-a-service (iPaaS) to address the challenges of providing real-time rich data and improving customer experience. The IT team needed a solution that would alleviate the technical debt accumulated over the years and standardize data retrieved from multiple energy and utility sites. SnapLogic's modern architecture was chosen for its ability to easily map out customer data between on-premises and cloud systems and feed relevant data into the client portal. By using pre-built connectors, called Snaps, Inenco dramatically reduced the time and effort spent on integration projects. Snaps allowed them to automate data integrations between data management systems and Microsoft Dynamics CRM. Business users now have complete visibility of their customers in Microsoft Dynamics CRM and can develop ad-hoc sales and marketing reports with real-time customer data.
运营影响
数量效益
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