Verimatrix > 实例探究 > Econet Media Brings Compelling TV Everywhere Service to Africa

Econet Media Brings Compelling TV Everywhere Service to Africa

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公司规模
Large Corporate
地区
  • Africa
国家
  • Ghana
  • South Africa
产品
  • VCAS for DVB Hybrid
  • AWS Elemental
  • Roku Powered Kwese Play
技术栈
  • Adaptive Bit Rate Streaming
  • HTTP Live Streaming (HLS)
  • DRM
  • API Integration
实施规模
  • Enterprise-wide Deployment
影响指标
  • Customer Satisfaction
  • Digital Expertise
  • Revenue Growth
技术
  • 分析与建模 - 预测分析
  • 应用基础设施与中间件 - API 集成与管理
  • 平台即服务 (PaaS) - 连接平台
适用行业
  • 电信
适用功能
  • 商业运营
  • 销售与市场营销
服务
  • 云规划/设计/实施服务
  • 软件设计与工程服务
  • 系统集成
关于客户
Econet Media, a subsidiary of the globally networked Econet Group, is a dynamic content business driving the development of Kwesé, a fresh new television brand created for Sub-Saharan African audiences. Kwesé offers a range of products on satellite and internet-based platforms, including video-on-demand and mobile options. Focused on providing premium, affordable, exclusive viewing choices, Kwesé products include sports, music, movies, series, kids, lifestyle, faith, news, and other programming. Econet Media leverages the infrastructural strength of its sister companies, Liquid Telecom and Econet Wireless, to establish Kwesé products.
挑战
In November 2016, Econet Media selected the Verimatrix VCAS platform to secure its Kwesé TV satellite-delivered DTH service. With an emphasis on premium live sports content, revenue security was a major consideration. In September 2017, Econet launched the Kwesé Play streaming TV service in South Africa, featuring Netflix through an exclusive partnership. The next phase aimed to offer multi-screen TV Everywhere services to its DTH subscribers, requiring adaptive bit rate streaming and content security for various OTT devices.
解决方案
Econet partnered with Roku to bring the Kwese Play box to life, leveraging the Roku streaming platform to deliver Kwese Play to its customers. Roku provides ongoing software updates, hosts the channel store, and offers application development support. Econet also selected AWS Elemental for video processing and delivery and Verimatrix to secure the entire solution. The API integration between Verimatrix and AWS Elemental provides a single coherent solution that combines content security management, encryption, and encoding processes. This integration reduces the processing overhead of supporting multiple streaming formats and DRMs, improving the user experience.
运营影响
  • The API integration between AWS Elemental and Verimatrix means that security and encoding are tightly coupled, allowing Econet to have just one input for each stream.
  • Unified stream packaging significantly improves the user Quality of Experience (QoE) by saving resources.
  • The integration reduces the processing overhead of supporting multiple streaming formats and DRMs, ensuring more consistent Quality of Service (QoS) at peak times.
  • The OTT deployment is well underway with the first Roku Powered Kwese Play boxes rolling out, representing major progress for Econet and the Sub-Saharan African pay-TV market.
  • Econet Media plans to deploy its TV Everywhere service in at least 17 Sub-Saharan countries, having already launched in four.
数量效益
  • The DTH service is currently available in 21 countries.
  • The comprehensive offer comprises more than 70 live channels.
  • Econet Media plans to deploy its TV Everywhere service in at least 17 Sub-Saharan countries.
  • Econet Media has already launched its TV Everywhere service in four countries: Ghana, Lesotho, Botswana, and Rwanda.

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