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Precisely > 实例探究 > EML Puts Interactive Video Technology to Work Improving Client Engagement

EML Puts Interactive Video Technology to Work Improving Client Engagement

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公司规模
Large Corporate
地区
  • Pacific
国家
  • Australia
产品
  • EngageOne Video
技术栈
  • Cloud-based Interactive Video
实施规模
  • Enterprise-wide Deployment
影响指标
  • Customer Satisfaction
  • Digital Expertise
技术
  • 平台即服务 (PaaS) - 连接平台
适用行业
  • Professional Service
适用功能
  • 商业运营
用例
  • 远程协作
服务
  • 云规划/设计/实施服务
  • 软件设计与工程服务
关于客户
EML is a prominent Australian claims manager that has been serving the needs of employers and workers since 1910. The company specializes in managing workplace injury claims across multiple jurisdictions in Australia. EML is one of the five agents appointed by WorkSafe to manage employers’ WorkCover insurance and injured workers’ compensation claims in Victoria. The company is dedicated to creating safer workplaces and achieving better return-to-work outcomes for both employers and workers. EML's long-standing experience in the industry has positioned it as a trusted partner in claims management, and it continues to seek innovative solutions to enhance its service offerings.
挑战
Traditionally, insurers’ communications with injured workers have taken place over the phone or in writing, and clients have been expected to digest very complex claim information by reading lengthy documents. EML found that these channels did not work best for every client.
解决方案
EML collaborated with Precisely and Sydney-based design studio IVEO to develop an EngageOne Video solution. This interactive video technology was designed to introduce injured workers to the workers' compensation scheme and answer common questions about the claims process. The solution operates in the cloud, eliminating the need for on-site deployment or maintenance, while adhering to WorkSafe privacy requirements regarding data storage. The interactive video greets each new EML client by name and allows them to choose topics of interest. It provides detailed explanations of the workers' compensation process, including payment details, treatment options, and return-to-work information.
运营影响
  • Case managers report improved quality of initial conversations with clients, as the video addresses common questions upfront.
  • EML receives detailed reports on video viewership, enabling them to refine content based on client engagement.
  • The videos are beneficial for family members of injured workers, providing them with accessible information.
  • EML is expanding its video offerings to include content for employers, explaining insurance premium calculations and payment processes.

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