factory14 Delivers Self-Service Insights to Teams Across 15 Countries with ThoughtSpot and AWS
公司规模
Large Corporate
地区
- Europe
国家
- European Union
产品
- ThoughtSpot
- Amazon Redshift
- AWS Lambda
- Amazon SageMaker
技术栈
- AWS Lambda
- Amazon Glue
- Amazon Simple Storage Service (S3)
- Amazon SageMaker
- Amazon Redshift
实施规模
- Enterprise-wide Deployment
影响指标
- Digital Expertise
- Productivity Improvements
技术
- 平台即服务 (PaaS) - 数据管理平台
- 分析与建模 - 预测分析
适用行业
- 消费品
适用功能
- 商业运营
- 销售与市场营销
服务
- 云规划/设计/实施服务
- 数据科学服务
- 系统集成
关于客户
factory14 is a European consumer goods company that specializes in acquiring, growing, and increasing the profitability of brands sold on Amazon. The company is part of the 'Fulfilled By Amazon (FBA) acquisition gold rush,' a billion-dollar industry characterized by intense competition. To maintain its competitive edge and deliver value, factory14 sought a way to obtain instant, self-serve insights to inform critical business decisions. The company operates across 15 countries and aims to empower its teams with the tools needed to make strategic decisions quickly and efficiently.
挑战
In early 2021, factory14's tech teams were building a data warehouse while brand management and operations teams struggled with over 40 Excel spreadsheets. This made it difficult to make quick business decisions or react swiftly to issues, and they were unable to restock products in a timely manner. The company needed a single source of truth to provide effective calibration and key insights across all brands, product categories, and markets. The existing system was cumbersome, and the need for a more unified and efficient solution was evident.
解决方案
To address these challenges, factory14's engineering team built on AWS infrastructure, utilizing AWS Lambda, Amazon Glue, Amazon Simple Storage Service (S3), Amazon SageMaker, and Redshift. However, the company required a more customized solution, which was provided by ThoughtSpot. ThoughtSpot enabled business stakeholders to quickly access Redshift data by entering keywords into a search bar, allowing them to perform ad-hoc analyses using pre-built drilldowns. This self-service capability reduced the time spent on data requests and allowed stakeholders to focus on strategic tasks. The integration of ThoughtSpot and Redshift freed data scientists and analysts to concentrate on impactful tasks, such as pay-per-click strategy, conversion rate analysis, and pricing automation algorithms.
运营影响
数量效益
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