iOffer Grows Its Business by Improving Website Performance Up to 300%, and Saves Over $100,000 on Infrastructure
公司规模
Large Corporate
地区
- America
- Asia
- Europe
国家
- United States
- China
- United Kingdom
产品
- Dynamic Web Acceleration
技术栈
- Ruby on Rails
- CDN Services
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Revenue Growth
- Customer Satisfaction
技术
- 平台即服务 (PaaS) - 连接平台
适用行业
- 电子商务
适用功能
- 销售与市场营销
- 商业运营
用例
- 供应链可见性(SCV)
- 零售店自动化
服务
- 云规划/设计/实施服务
- 系统集成
关于客户
iOffer is an online marketplace that serves as an alternative to traditional auction-styled websites. The company was founded in 2001 and is headquartered in San Francisco, California. iOffer provides a platform where buyers and sellers can engage each other in open, honest, and enjoyable information exchanges. The company has a growing global customer base of buyers and sellers who come not only for the commerce, but also for the relaxing and engaging online atmosphere. The site currently serves more than 90 million page views to over 8.2 million unique visitors each month (a total of 11.2 million visitors monthly).
挑战
iOffer, an online marketplace, was facing challenges in delivering dynamic applications and content to international locations due to inherent packet loss and latency of the internet. This resulted in slow download times and page load times in excess of three seconds, especially for international users who accounted for more than fifty percent of the site’s visitors each month. The company wanted to improve the delivery of dynamic applications and content to international locations and stand behind its sub-one second performance goal without affecting the bottom line or forcing iOffer to raise its prices. The company considered building an additional data center closer to international site visitors to enhance dynamic website performance, but it was deemed prohibitively expensive.
解决方案
iOffer decided to use CDNetworks' Dynamic Web Acceleration service to improve the delivery of dynamic applications and content to international locations. CDNetworks, the largest CDN with roots in Asia Pacific and local capabilities on five continents, was able to provide a proven acceleration solution using a cloud-based platform that would easily integrate with iOffer’s ecommerce platform. The solution was able to perform in all regions of the world, demonstrate significant application acceleration results, and integrate easily with iOffer’s unique ecommerce platform based on Ruby on Rails. The solution helped iOffer boost performance by 200-300% in the most challenging regions without the burden of building and maintaining their own geographically dispersed data centers.
运营影响
数量效益
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