Leading Insurer Set for Retail and Commercial Growth with Complete, Consolidated Customer Records
公司规模
Large Corporate
地区
- America
国家
- United States
产品
- Precisely Customer 360° View
- Precisely National Consumer Database
- World Points of Interest - Premium
技术栈
- Spectrum Context Graph
- Spectrum Data Quality
- Spectrum Spatial
- Precisely Verimove
实施规模
- Enterprise-wide Deployment
影响指标
- Customer Satisfaction
- Productivity Improvements
- Revenue Growth
技术
- 分析与建模 - 预测分析
- 应用基础设施与中间件 - 数据交换与集成
适用行业
- 金融与保险
适用功能
- 销售与市场营销
- 商业运营
服务
- 数据科学服务
- 系统集成
关于客户
The customer is a leading Midwestern insurance company that serves customers across more than ten Midwestern and Eastern US states. It provides a range of insurance solutions for both retail and commercial customers. The company is focused on expanding its business from a primarily retail focus to a broader commercial/retail mix, aiming for overall growth and an increase in its commercial business. As a large corporate entity, the insurer is looking to modernize its systems to better serve its diverse customer base and improve its competitive position in the market.
挑战
The insurer faced challenges due to its legacy master data management system, which limited its ability to have a single customer view. This lack of a unified view negatively impacted marketing campaigns, leading to sub-par results. Independent insurance agents struggled to identify all the insurance products a customer might already have, resulting in inappropriate recommendations and a perception that the insurer did not understand customer needs. Additionally, missing demographic or geographic data led to marketing efforts targeting the wrong customers, increasing costs and hindering cross-sell and upsell opportunities.
解决方案
Precisely provided a comprehensive solution to the insurer's challenges by implementing the Precisely Customer 360° View solution. This solution improved data quality, achieving a better than 97% successful match rate and offering multiple household views for enhanced data segmentation. The Precisely National Consumer Database was used to enrich customer data, addressing missing or outdated information and further improving match rates. Additionally, the Precisely World Points of Interest - Premium dataset was utilized to validate geographic locations and enrich customer profiles. These enhancements allowed the insurer to create a complete customer profile, enabling better product positioning and pricing based on demographic and geographic data. The solution also facilitated targeted marketing campaigns and improved customer service by providing detailed customer information to agents.
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
Real-time In-vehicle Monitoring
The telematic solution provides this vital premium-adjusting information. The solution also helps detect and deter vehicle or trailer theft – as soon as a theft occurs, monitoring personnel can alert the appropriate authorities, providing an exact location.“With more and more insurance companies and major fleet operators interested in monitoring driver behaviour on the grounds of road safety, efficient logistics and costs, the market for this type of device and associated e-business services is growing rapidly within Italy and the rest of Europe,” says Franco.“The insurance companies are especially interested in the pay-per-use and pay-as-you-drive applications while other organisations employ the technology for road user charging.”“One million vehicles in Italy currently carry such devices and forecasts indicate that the European market will increase tenfold by 2014.However, for our technology to work effectively, we needed a highly reliable wireless data network to carry the information between the vehicles and monitoring stations.”
Case Study
Safety First with Folksam
The competitiveness of the car insurance market is driving UBI growth as a means for insurance companies to differentiate their customer propositions as well as improving operational efficiency. An insurance model - usage-based insurance ("UBI") - offers possibilities for insurers to do more efficient market segmentation and accurate risk assessment and pricing. Insurers require an IoT solution for the purpose of data collection and performance analysis
Case Study
Smooth Transition to Energy Savings
The building was equipped with four end-of-life Trane water cooled chillers, located in the basement. Johnson Controls installed four York water cooled centrifugal chillers with unit mounted variable speed drives and a total installed cooling capacity of 6,8 MW. Each chiller has a capacity of 1,6 MW (variable to 1.9MW depending upon condenser water temperatures). Johnson Controls needed to design the equipment in such way that it would fit the dimensional constraints of the existing plant area and plant access route but also the specific performance requirements of the client. Morgan Stanley required the chiller plant to match the building load profile, turn down to match the low load requirement when needed and provide an improvement in the Energy Efficiency Ratio across the entire operating range. Other requirements were a reduction in the chiller noise level to improve the working environment in the plant room and a wide operating envelope coupled with intelligent controls to allow possible variation in both flow rate and temperature. The latter was needed to leverage increased capacity from a reduced number of machines during the different installation phases and allow future enhancement to a variable primary flow system.
Case Study
Automated Pallet Labeling Solution for SPR Packaging
SPR Packaging, an American supplier of packaging solutions, was in search of an automated pallet labeling solution that could meet their immediate and future needs. They aimed to equip their lines with automatic printer applicators, but also required a solution that could interface with their accounting software. The challenge was to find a system that could read a 2D code on pallets at the stretch wrapper, track the pallet, and flag any pallets with unread barcodes for inspection. The pallets could be single or double stacked, and the system needed to be able to differentiate between the two. SPR Packaging sought a system integrator with extensive experience in advanced printing and tracking solutions to provide a complete traceability system.
Case Study
Transforming insurance pricing while improving driver safety
The Internet of Things (IoT) is revolutionizing the car insurance industry on a scale not seen since the introduction of the car itself. For decades, premiums have been calculated using proxy-based risk assessment models and historical data. Today, a growing number of innovative companies such as Quebec-based Industrielle Alliance are moving to usage-based insurance (UBI) models, driven by the advancement of telematics technologies and smart tracking devices.
Case Study
Enhancing Security and Compliance in Remitly's Global Money Transfer Service with Fastly
Remitly, an online remittance service, was faced with the challenge of securing its proprietary global transfer network. The company needed a security solution that could meet PCI requirements and protect customers' sensitive transactions through its mobile application. The solution had to be capable of defending against new and emerging attack types without impacting performance. Remitly also had to deal with irregular traffic patterns, such as a sudden spike in account transfers from a small network segment on the Pacific coastline of South America. The company needed to determine in real time whether such traffic indicated an attack or valid requests. A traditional web application firewall (WAF) would not be able to distinguish this traffic, potentially leading to customer frustration if the IP was blacklisted.
