Market Intelligence Company Enhances Analytics Capabilities with Firebolt for Segment Analytics
公司规模
Large Corporate
国家
- United States
产品
- Firebolt
- Elasticsearch
- BigQuery
技术栈
- SQL
- AWS Lambda
- REST APIs
实施规模
- Enterprise-wide Deployment
影响指标
- Cost Savings
- Customer Satisfaction
- Productivity Improvements
技术
- 分析与建模 - 预测分析
- 平台即服务 (PaaS) - 数据管理平台
适用行业
- Software
- Professional Service
适用功能
- 商业运营
服务
- 云规划/设计/实施服务
- 软件设计与工程服务
关于客户
The customer is a leading market research technology company that provides digital market intelligence about millions of websites and mobile apps to thousands of clients worldwide. They capture a wide range of online information, including ad, search, and website traffic, and consolidate it into fast, interactive analytics. The company serves a diverse clientele, offering insights that help businesses understand market trends, customer behavior, and competitive landscapes. Their services are crucial for clients looking to make data-driven decisions and optimize their digital strategies. The company is known for its innovative approach to market research and its ability to deliver comprehensive analytics solutions.
挑战
The company faced limitations with its homegrown analytics solution, which restricted its offering and market growth. The existing system was fast for specific queries but limited in the types of analytics and data size it could support. Onboarding new customers was challenging and time-consuming due to the need for extensive customization. Adding new analytics features required significant custom work, and scalability issues limited data sizes and types of analytics. The company evaluated various solutions, including Elasticsearch and BigQuery, but found them either too expensive or not suitable for their needs.
解决方案
The company adopted Firebolt for segment analytics, allowing them to better understand customer behavior, preferences, loyalty, and cross-selling opportunities. They now manage over 200TB of customer data in Firebolt, which has increased as they add data previously unsupported by their old solution. The use of SQL for ELT processes and REST APIs for accessing analytics has significantly improved their agility. Firebolt's native support for JSON and lambda array functions in SQL enabled faster customer onboarding and personalization. The company can now roll out new analytics features in days instead of months, thanks to Firebolt's flexibility and performance. The decoupled storage and compute architecture of Firebolt allows for efficient data management and faster query performance, supporting the company's need to scale and provide better service to its customers.
运营影响
数量效益
Case Study missing?
Start adding your own!
Register with your work email and create a new case study profile for your business.
相关案例.
Case Study
SET Creative Ditches Google Vault for Datto Backupify
When Kienholz first started at SET, the staff was using Microsoft Outlook for email with no form of data backup. It became apparent that something needed to change as the staff was often burdened with trying to recover emails from departed employees. Kienholz transitioned the team to Google’s Gmail and implemented Google Vault for backup purposes. While SET employees quickly adjusted to Gmail, which many use for personal email, the same could not be said for Google Vault. “Unlike most Google products, Vault was not user friendly at all. It’s very hard to search for items. We never really figured out how to do a restore either,” explained Kienholz. Due to SET’s work with high-profile brands, projects often go through many rounds of revisions right down to the eleventh hour. This means that every bit of information - especially data living in project managers’ emails - is crucial to delivering clients a polished design at deadline.
Case Study
Infosys achieves a 5–7 percent effort reduction across projects
Infosys, a global leader in consulting, technology, and outsourcing solutions, was facing significant challenges in application development and maintenance due to its distributed teams, changing business priorities and the need to stay in alignment with customer needs. The company used a mix of open source, home-grown and third-party applications to support application development projects. However, challenges resulting from distributed teams using manual processes increased as the company grew. It became more and more important for Infosys to execute its projects efficiently, so they could improve quality, reduce defects and minimize delays.
Case Study
Arctic Wolf Envelops Teamworks with 24x7 Cybersecurity Protection and Comprehensive Visibility
Teamworks, a leading athlete engagement platform, faced rising cyberthreats and needed enhanced visibility into its network, servers, and laptops. With software developers connecting from all over the world, the company sought to improve its security posture and position itself for future growth. The company had a secure platform but recognized the need for a more proactive solution to identify gaps within its technology infrastructure. Data exfiltration and malicious access were top concerns, prompting the need for a comprehensive security upgrade.
Case Study
Sawback IT and Datto Save Client From a Costly Mistake
Ballistic Echo, a software development house, faced a critical challenge when human error led to the deletion of thousands of lines of unique code. This incident occurred before the code was pushed to source control, resulting in significant loss of time, revenue, and work. The previous file-level backup solution they used was slow and inefficient, making it nearly impossible to manually recreate the lost work. The need for a more reliable and efficient business continuity solution became evident to avoid such disasters in the future.
Case Study
Opal Helps Customers Shine Thanks to Datto
SP Flooring & Design Center faced a ransomware attack that encrypted and locked their files. The attack was initiated through a compromised service account set up by an outside vendor. The ransomware infection was isolated quickly, but there was a concern about the extent of the data at risk. The company had backups in place but was unsure of how much information was compromised. The situation required immediate action to prevent further damage and restore the affected data.
Case Study
Zapier Aggregates Multiple Analytics in a Single Dashboard with the New Relic Platform
Zapier, a company that enables non-technical users to push data between hundreds of web applications, was facing a challenge in automating and provisioning servers for optimal performance. The company's environment consisted of 50 Linux servers on the Amazon Elastic Compute Cloud (EC2), a Django application split across several servers, and a backend consisting of a dynamic number of celery task workers fed by messages published to a RabbitMQ cluster. They also maintained a number of internal web services on nginx in front of Gunicorn and Node.js processes. Redis handled simple key and value stores, with logging handled by Graylog2 and ElasticSearch. However, they realized that no level of automation would be sufficient without an effective monitoring solution in place. They needed a tool that could provide immediate alerts when something was breaking and could be easily implemented into their environment.
