Progress > 实例探究 > Mitchell 1® Drives Revenue and Accelerates Market Share with the MarkLogic® Database

Mitchell 1® Drives Revenue and Accelerates Market Share with the MarkLogic® Database

公司规模

Large Corporate

地区

America

国家

United States

产品

ProDemand
SureTrack
MarkLogic Database

技术栈

Database Management
Data Integration
Search and Semantics Capabilities

实施规模

Enterprise-wide Deployment

影响指标

Revenue Growth
Productivity Improvements
Customer Satisfaction

技术

平台即服务 (PaaS) - 数据管理平台
应用基础设施与中间件 - 数据库管理和存储

适用行业

汽车

适用功能

维护
产品研发

用例

预测性维护
车辆性能监测

服务

数据科学服务
系统集成

关于客户

Mitchell 1 has been a leader in providing information solutions aimed at simplifying the everyday tasks of automotive professionals and making their jobs easier for nearly a century. Through its automotive repair services, Mitchell 1 is able to provide the high-quality, interactive and expert advice that leads to on-time and on-estimate repairs. The company's vision is to leverage data in order to improve the value of the tools of its parent company, Snap-onR. Mitchell 1 aims to transform its business from a technology provider to a content provider.

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挑战

Mitchell 1, a leader in providing information solutions for automotive professionals, faced challenges with managing and integrating complex data from multiple sources. The company's online manuals were based on a relational database, which was struggling to handle the growing volume and disparate types of data. The company saw an opportunity to integrate its data and turn it into a competitive advantage. However, the increasing data types and volume were making data integration with a relational database time consuming and costly. To maintain its industry leadership and continue to outpace competitors, Mitchell 1 needed to offer up-to-the-minute, relevant, rapidly searchable and comprehensive repair information.

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解决方案

Mitchell 1 selected the MarkLogic® database to solve its existing data integration and management challenges, as well as to provide a foundation for new revenue-driving services and product enhancements. The MarkLogic database powers the following Mitchell 1 services: ProDemandR, which provides full OEM repair, estimating, maintenance, and real-world experienced-based information in one easy-to-use product. It's built to help auto service professionals work faster and more accurately. The MarkLogic database also powers ProDemand's 1SearchTM feature that streamlines the search process to provide comprehensive, categorized repair information in an easy-to-use interface. SureTrack®, an all-in-one diagnostic information resource that is a unique combination of intelligence and expertise to help aftermarket automotive shops increase accuracy and efficiency from diagnosis to completed repair. Additionally, portions of the data from Mitchell 1's MarkLogic database are utilized by handheld diagnostics platforms.

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运营影响

With the flexibility of the MarkLogic database, Mitchell 1 can more quickly roll out new features, introducing enhancements every two weeks versus once or twice a year with previous platforms.
Content automatically loads into the MarkLogic database and MarkLogic Semantics enriches disparate data sources in real-time, so repair shops know their content is accurate, comprehensive and up-to-date.
Utilizing MarkLogic's built-in search and semantics capabilities, ProDemand delivers results in sub-seconds, integrating content from OEMs, repair orders and user communities in order to deliver the right information to the right people.
The MarkLogic database also helps improve the usability of handheld diagnostic tools used in shops throughout the world.

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数量效益

Faster time to market with new features and enhancements.
Increased market share due to improved customer experience and faster, more accurate repair information.
Reduced costs due to consolidated repair information and streamlined delivery.

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